280 episodes
The HeyCreator Show HeyCreator
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- Business
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4.2 • 29 Ratings
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The HeyCreator Show is for building your creator business.
Each week, hosts Matt Ragland and Tim Forkin talk through all stages of the creator journey, intentionally designing each conversation to meet you where you’re at along the way. We’re sharing lessons from over a decade of helping digital creators launch and scale courses, communities, and coaching services — along with building newsletters, YouTube channels, and podcasts to millions of subscribers and downloads for our clients.
For more about our show, company, and community go to heycreator.com.
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006: Nat Eliason on What It Actually Takes To Be a Creator
The HeyCreator Show is presented by Riverside — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Nat Eliason (@nateliason) jam about what it actually takes to be a creator. Topics include Nat’s take on niching down, the main ways creators become replaceable, choosing between money and passion, why consistency alone isn’t enough, and much more.
(3:18) — Nat’s article Be Yourself, Not a Niche
(7:23) — The #1 way creators fail
(16:10) — Nat’s article When the Money’s Just Too Damn Good
(25:28) — Do you care enough to make your content great?
(32:25) — The illusion that success comes quickly as a creator
(40:17) — Balancing ambition, productivity, and parenting
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005: How Creators Can Get Equity In Their Favorite Companies
The HeyCreator Show is presented by Riverside — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) discuss equity for creators — more specifically, how and why creators should think about owning pieces of others’ businesses.
Stories include MKBHD’s deal with Ridge, the launch of Authors Equity, Blenders X Coach Prime, Pop Daddy Snacks and more.
(0:00) — Presented by Riverside
(1:45) — Rundown of today’s show
(2:40) — MKBHD’s deal with Ridge
(10:48) — Authors Equity, backed by Tim Ferriss, James Clear and Louise Penny
(16:31) — James Clear’s new app, Atoms
(20:41) — The two ways creators can get equity in businesses
(21:41) — How John Barchard negotiated a deal to own part of an English soccer club in exchange for content
(25:45) — How Pop Daddy Snacks scaled their business by becoming a creator
(29:19) — How Blenders landed Deion Sanders to be their flagship “creator”
(36:33) — The creator skills you have are enough to own someone else’s business
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004: We Didn't Want To Record This Episode
The HeyCreator Show is presented by Riverside — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) push through initial feelings of not wanting to record. The conversation evolves into how creators can make the most of their limited time — both in what they spend their time on and the quality of what they create.
(0:00) — Presented by Riverside
(1:43) — Rundown of today’s show
(2:45) — Doing the work when you don’t feel like it
(7:45) — Managing capacity when you have limited time to create
(20:11) — Managing quality when you have limited time to create
(26:48) — How consistent writers can succeed on YouTube with little time
(30:32) — Are you prioritizing production value quality or message quality?
(36:45) — The middle is not where you want to be
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003: The Real Reason To Niche Down + Justin Welsh on Building Your Creator Business
The HeyCreator Show is presented by Riverside.fm — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) talk about the value of niching down as a creator and what it can do for your business.
After, we’re sharing the highlights from Justin Welsh’s (@thejustinwelsh) session at the HeyCreator Summit. Justin dives deep on why creators need to focus on outcomes, being unique, and defining their voice.
(0:00) — Presented by Riverside.fm
(1:43) — Rundown of today’s show
(4:39) — Become someone other people recommend
(10:10) — Being specific allows you to be broad
(19:30) — Justin Welsh from HeyCreator Summit 2024
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002: Common Ways Creators Overthink, Mount Rushmore of Influential Content
The HeyCreator Show is presented by Riverside.fm — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) center in on the common ways creators overthink their work — highlighting a clip from Darrell Vesterfelt (@dvest) in which he talked about the importance of picking one niche to build your content and business around.
After, Matt & Tim reveal their Mount Rushmore of Content That Inspired Us — the books, movies, frameworks and pieces of content that has resonated on their creator journey.
(0:00) — Presented by Riverside.fm
(3:40) — Darrell Vesterfelt on picking a focused niche for your creator business
(9:10) — Common ways creators overthink their work
(32:40) — Mount Rushmore of Content That Inspired Us
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001: Starting Something New, Mount Rushmore of Creators Who Inspired Us
The HeyCreator Show is presented by Riverside.fm — get 15% off a new subscription by using code HEYCREATOR at checkout.
In the first official episode of the HeyCreator show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) talk about facing the challenges of starting a new creative project. Then, the team goes deep into their past, revealing their Mount Rushmore of Creators Who Inspired Us.
(0:00) — Presented by Riverside.fm
(1:45) — Rundown of today’s show
(2:26) — Starting something new as a creator
(10:22) — Why reps are so important early in a creative project
(17:35) — Mount Rushmore of Creators Who Inspired Us
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Customer Reviews
Tim & Ethan dropping bombs.
Tim & Ethan have an awesome chemistry that works. Their backgrounds in online & digital marketing differ—and that's what makes the show so great. Their unique experiences and perspectives with respect to marketing, content and business make this show an absolute can't miss in your weekly rotation.
Clear, useful and nice all along
I must confess that the first times I listened to this podcast, I felt like it was a bit too commercial. But I was wrong. It is in fact excellent.
Not only the content is useful and clear. The quality of the audio is outstanding and that's not something you find easily.
I also like the way Sonia expresses her ideas and support them with quotes and recommendations. Her voice is nicely modulated, too. She seems friendly and honest to me.
Most important of all: I'm learning a lot! I'm very grateful for all that she and the CopyBlogger team are doing to help.
Thanks!!!!!
How to write content that resonates
When I saw This episode title I got excited but it was a complete let down. The host is great and helpful and asks great questions but the guest didn’t want to give any information of any substance as if she wanted to keep it a secret. She advertised a workshop and that’s about it.
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