Steve Slaunwhite's Marketing Memo
By Steve Slaunwhite
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Podcast Description
Marketing coach and bestselling author, Steve Slaunwhite, brings you short, practical marketing tips for attracting more clients and sales. Perfect for solo professionals and small business CEOs.
| Name | Description | Released | Price | ||
|---|---|---|---|---|---|
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1 |
Does Prospecting Suck? | This is the third in my series on painless prospecting. If you've ever had mixed feelings about making warm calls or sending warm emails, read the article! And by the way, my teleclass series on Practically Painless Prospecting starts in just a couple of weeks. If you're interested, click here for all the details: http://PracticallyPainlessProspecting.com | 1/31/12 | Free | View In iTunes |
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2 |
The Plumber Who Taught Me Prospecting | Below is the second article in my series on practically painless prospecting. Enjoy! Would you do me a big favor? If you have any tips, ideas, stories, etc. related to effective prospecting, would you please share them on my blog? It would be great to hear from you! http://www.steveslaunwhite.com/blog/ | 1/25/12 | Free | View In iTunes |
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3 |
5 Keys to Painless Prospecting | As you may know, I'm launching a new teleclass series called Practically Painless Prospecting. I hope you'll check it out. (Here's the link: http://bit.ly/ppp2012). And speaking of prospecting, that's the topic of this week's Marketing Memo. If you use the phone or email - or even social media - to introduce yourself to new prospects, these tips will help you get better results. | 1/17/12 | Free | View In iTunes |
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4 |
The missing ingredient to achieving goals? | If you’re anything like me, you’ve probably started 2012 by planning out your business goals. But do you have the “missing ingredient” that will give you a better chance of actually achieving them? Listen to this week's Marketing Memo to discover what that ingredient is, and how it can boost your chances of success. | 1/4/12 | Free | View In iTunes |
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5 |
How to land a new client by Christmas | How would you like to start the new year with some new business? Although the holidays are just around the corner, it's not too late to land a new client (or two) -- in fact, it's the perfect time. Listen to this episode of Marketing Memo for some proven strategies. | 12/21/11 | Free | View In iTunes |
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6 |
Easiest way to write sales copy | Some Marketing Memo subscribers have told me it's sometimes a struggle to write effective sales copy. Even painful. Is that true for you as well? If so, then listen to this week's podcast. I guarantee it will help you write great copy a lot more quickly and easily. | 11/21/11 | Free | View In iTunes |
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7 |
Getting your article published in Forbes | If your business depends on positioning yourself as an expert in front of your target audience, then you'll like this week's Marketing Memo. It's all about getting your articles published in top publications, the kind of publications that hundreds -- perhaps thousands -- of people in your target market read on a regular basis. | 11/3/11 | Free | View In iTunes |
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8 |
How to Write a Prospecting Email | How do you write a prospecting email that's dignified, effective, and not spam? Find out in this week's Marketing Memo. | 10/19/11 | Free | View In iTunes |
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9 |
What's In Your LinkedIn Toolkit? | I'm one of those people who thinks they're a better handyman then they really are. But I did learn a valuable lesson about marketing while trying to hang a picture, as you'll hear in this week's memo. . . | 9/28/11 | Free | View In iTunes |
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10 |
Is your "winning formula" still working? | Do you have a "winning formula" for attracting clients? If so, your business is probably in pretty good shape. If not, then you'll want to listen to this week's Marketing Memo podcast. | 9/21/11 | Free | View In iTunes |
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11 |
The (Surprisingly) Best Time to Quote Your Price | I know some of you are going to disagree with this week's Marketing Memo. But I firmly believe that the timing I indicate in the podcast is the best time to quote your price to a prospect. Do you agree? If so -- or if not -- please post your comments on my blog: http://www.steveslaunwhite.com/blog. | 8/30/11 | Free | View In iTunes |
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12 |
Quick (and inexpensive) ways to find prospect names | This week's Marketing Memo is about the often frustrating problem of finding the names of prospects. | 8/3/11 | Free | View In iTunes |
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13 |
Do Direct Mail Letters Still Work? | As old school as it may be, a direct mail letter can still work well in generating new leads from qualified prospects. This week's Marketing Memo shows you how it's done. | 7/20/11 | Free | View In iTunes |
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14 |
Are You Just a 'Yard' Away From More Business? | This week's Marketing Memo is about a simple technique for building client satisfaction in your services -- which leads, of course, to more repeat business and referrals. | 7/6/11 | Free | View In iTunes |
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15 |
How to do a "Sales Copy Checkup" | A few days ago, a friend asked me to review a couple of pages on his website. I reviewed each page and, sure enough, I was able to provide him with a few suggestions he could implement right away. The interesting thing is, he could have done this "Sales Copy Checkup" on his own, even though he's not a professional copywriter. He just needed to know what to look for. So what did I look for when I reviewed my friend's sales copy? In this week's Marketing Memo, I take you on a quick tour of the process. | 6/3/11 | Free | View In iTunes |
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16 |
What's Your Pick-up Line? | Movies and television shows often like to make fun of corny pick-up lines... but there are some pick-up lines that actually work. Over the years, I have developed a repertoire of scripts and templates that have helped me build my business. And in this week's Marketing Memo, I'm going to share one of my most effective scripts with you -- one that you can adapt for your own business. | 5/13/11 | Free | View In iTunes |
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17 |
A Simple Cure for Marketing Overwhelm | There's a common problem among business owners I meet these days: Marketing overwhelm. There are just too many marketing "things" you could be doing to attract more clients and increase sales. How do you decide which marketing idea to run with first? In this podcast, you'll learn a simple strategy that I use with my clients and audiences. | 5/5/11 | Free | View In iTunes |
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18 |
Attract Clients Without Selling Or Marketing | How many times have you attended a workshop or dialed into a teleclass and were subsequently motivated to visit the speaker’s website, or find out more about his or her services, or even buy something from that person right there on the spot? In this week's Marketing Memo, I'll tell you why you should consider integrating speaking into your marketing activities. | 4/15/11 | Free | View In iTunes |
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19 |
Best Topic for an Info Product? | Do you have a topic in mind for a new info product but you're not sure if it will sell? Here are 5 questions that will help you make that determination. | 3/22/11 | Free | View In iTunes |
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20 |
Networking Sucks. (Unless You Do It This Way.) | Are you good at traditional networking? That is, attending a business meeting of some kind and chatting up potential clients? If so, then you're in the minority. Most of us hate it. But there is a more effective strategy for attracting new clients at industry meetings and events, as my latest podcast explains. | 3/9/11 | Free | View In iTunes |
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21 |
The Most Dangerous Myth About Prospecting | Is playing 'the numbers game' really the best way to attract ideal clients? | 3/2/11 | Free | View In iTunes |
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22 |
Creating An Info-Product To Attract Clients | Info-products help our target market identify us as experts. And clients want to hire the expert. | 3/2/11 | Free | View In iTunes |
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23 |
Do Your Proposals Persuade? | Your quote must do more than state your price - it must convince the client that choosing you is the right decision. And the more thoroughly your quotation addresses these 6 questions, the more persuasive it will be. | 2/1/11 | Free | View In iTunes |
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24 |
The 2 Things Your Website Must Do | There are two things your website absolutely MUST do. And if they don’t do these two things, your business will suffer as a result. | 1/19/10 | Free | View In iTunes |
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25 |
Don't Sell Services. Sell Packages. | Turn the services you offer into specific service packages that are not only easier to sell, but that you can charge more for too. | 1/12/10 | Free | View In iTunes |
| Total: 25 Episodes |
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- Category: Management and Marketing
- Language: English
- © 2011 Steve Slaunwhite. All rights reserved.
