iTunes

Opening the iTunes Store.If iTunes doesn’t open, click the iTunes icon in your Dock or on your Windows desktop.Progress Indicator
iTunes

iTunes is the world's easiest way to organise and add to your digital media collection.

We are unable to find iTunes on your computer. To preview and buy music from Universal Mind Control by Common, download iTunes now.

Do you already have iTunes? Click I Have iTunes to open it now.

I Have iTunes Free Download
iTunes for Mac + PC

Universal Mind Control

Common

Open iTunes to preview, buy and download music.

Album Review

The eighth Common album was originally titled "Invincible Summer," but delays slid its release back to December. Though Mortal Winter might've been more apt, Universal Mind Control does correctly point toward a lighter, less cerebral set relative to the MC's discography from The Resurrection onward. The glinting "Change" is a track filled with hope and optimism about younger generations and the rise of Obama, and "Inhale," another standout, carries a surplus of uplift and urgency. Otherwise, Common's here to have a good time, no strings attached, with uneven results. Occasionally adopting a casual old-school flow, best heard on the neo-Bambaataa electro throwback title track, he spends most of his time boasting about his prowess, whether he's referring to being on the mike or in the bedroom. At the album's lowest, he sounds uncomfortably out of character, as on "Announcement"; its stern beat, one of the seven provided by the Neptunes, resembles a Clipse cast-off, pushing Common into ill-suited thuggishness. The sluggish, mindless "Punch Drunk Love" ("My ungh is in your body/My ungh is in your mind") and "Sex 4 Suga" ("Girl, ooh, you look ungh") are nearly as dire, likewise sacrificing cleverness for bluntness. The album's last two tracks, production-wise, depart from hip-hop and will hopefully send some listeners back to the flawed greatness of Electric Circus. "What a World" features some of Common's most enjoyable, if simplistic, old-school rhymes, but the song is impaired by its dance-rock/Rapture-knockoff backdrop; and even with some of Common's most energized lines appearing as late as midway through the much more effective "Everywhere," the Dungeon Family's Mr. DJ (who produced two other tracks) drops some low-slung sci-fi synth-funk for Martina Topley-Bird's spaced vocal feature.

Customer Reviews

Common at the top of his game!

To be honest, purists could criticize this album for having a futuristic sound to it; but the fact that Common kills it lyrically maintains his credibility at the top of the hip-hop mountain. Every song hits with a sense of consciousness that Common is renowned for, with contemporary beats layed down by Pharrell Williams (who does an amazing job of keeping things innovative). Die-hard Common fans might be dissapointed with the work that he's come out with, but fans of Hip-Hop should be excited for the realest pieceof music in a very long time.

interesting

definitely a different sound for common but he still maintains the lyrical capability he has regarless of the beat. good album!

Not Bad!!

Its not bad, but its not amazing either. No tracks on the album stand out for me. Its no where near as good as his album "Like water like chocolate" I'm a very big Common fan. But all this experimental stuff!! I gotta be honest, I don't like the path his going down. He's still there lyrically. But these strange beats just lets it all down. In his defense though, it must be extremely hard to find a producer that can reach the standards, set by the legendary J Dilla!!

Biography

Born: 13 March 1972 in Chicago, IL

Genre: Hip-Hop/Rap

Years Active: '90s, '00s, '10s

Common (originally Common Sense) was a highly influential figure in rap's underground during the '90s, keeping the sophisticated lyrical technique and flowing syncopations of jazz-rap alive in an era when commercial gangsta rap was threatening to obliterate everything in its path. His literate, intelligent, nimbly performed rhymes and political consciousness certainly didn't fit the fashions of the moment, but he was able to win a devoted cult audience. By the late '90s, a substantial underground...
Full bio

Become a fan of the iTunes and App Store pages on Facebook for exclusive offers, the inside scoop on new apps and more.