The Good Shopping Guide - Ethical Shopping App
By The Ethical Company Organisation
Open iTunes to buy and download apps.
Description
Revealing the good, bad and ugly of the world’s leading brands, this is the classic (and the world’s best-selling) ethical shopping guide having sold over 80,000 copies of the 350 page book at RRP £14.95! Whenever you shop, at an introductory price of just £2.99, this app version gives full product sector comparison tables on famous brands and corporations in relation to their Environmental, Animal Welfare and Human Rights records.
•Over 700 famous brands are ranked in 72 product-specific league tables under the 7 main sections of Food & Drink, Health & Beauty, Travel, Energy, Fashion, Home & Office and Money
•Detailed research tables and chapters of text for 72 specific product categories across 15 different ethical criteria
•Ethical Company Index scores give an overall ‘ethical rating’ to easily identify the best performing brands/companies
•Easy-view summary table shows ‘the good, the bad and the ugly’ brands within each product category
•In-depth editorial support within each section, giving information on the ethical issues involved in each product area
The Good Shopping Guide Ethical Shopping App in association with Friends of the Earth (who receive 10% of net revenue), contains 10 years of comprehensive research by The Ethical Company Organisation and is a must for anyone wanting to support the most ethical brands through their purchasing decisions.
“Despite the recession more and more people want products and services that don’t trash the planet - but don’t have much time to investigate the best options. The new app provides quick and reliable advice when you’re out and about – and helps raise vital funds for Friends of the Earth work to ensure a thriving environment for everyone.”
Andy Atkins - Friends of the Earth’s Executive Director
Distributed in bookshops and by Oxfam, Friends of the Earth and Christian Aid, The Good Shopping Guide has been published as a 350 page book across nine editions at an RRP of £14.95. Simply download this full App version up at the introductory price of just £2.99 and be armed with essential ethical shopping information wherever you are!
See www.ethical-company-organisation.org for a video demonstration of this App.
“This 9th edition of The Good Shopping Guide remains a book of historical importance. It details an enlightened approach to 21st-century consumerism that is easy to follow. By intelligently channelling our spending power, we can all easily support animal welfare, human rights and the environment.”
Alistair Fothergill – TV Producer: The Blue Planet & Life in the Freezer.
“The biggest influence on companies comes from customers. The Good Shopping Guide provides everyone with the information they need to persuade powerful companies to behave more responsibly.”
Tony Juniper
“The Good Shopping Guide provides the benchmark for consumers to be able to buy the best products from the best companies.”
Juliet Davenport – Chief Executive Good Energy Ltd
“The Good Shopping Guide helps you make informed choices about the business behind the brand.”
Anne MacCaig - CEO Cafédirect Plc
iPhone Screenshots
Customer Reviews
Agree with Richard Clark
Wish more though of user journeys had been done i.e. Most uses of the app will not need to know about the guide but easily compare products. Waste of money except for the yearly updates, assuming they happen. Please take on board and release a v2 soon.
It's bad.
You need to understand what an iPhone app should be about. I want to scan a barcode in shop and find out how ethical it is. Go back and start again.
Great info, terrible app
It's a book scanned in and turned into an app, really not easy to use though a reasonable read.
It kind of summarises why it's so hard to get people to buy into ethical consumer choices - there's absolutely no need for something that's ethically sound to be clunky, ineffective, hugely overpriced and massively more of a pain in the @rse to use than an equivalent product made by an organisation that is horrifically unethical. Sadly, for some reason, it is often the case. This app will encourage & assist those already 'converted' to make better choices more easily, but is unlikely to convince those who can't be bothered that it's worth the hassle.
Let's try and stop making it hard for people to break out of their inertia purchasing choices! Like previous reviewers said, something a little slicker - and at least legible on a 3GS screen ffs, unless you want us all to upgrade & create MORE landfill, can't believe I spent money on tables I can't actually READ!! - might make more people take this on. At the moment it's a bit too much effort to use regularly & a bit of an insult to the purchaser tbh - they've not even bothered to proofread it so it still refers to itself as "this book" where they've just pasted the text across. If you want people to choose alternatives to the bad old familiar brands you've got to at least demonstrate you can be bothered to proof read it before taking their money! Otherwise you just reinforce the myth that ethical/green = overpriced/poor quality/more work for the consumer which is the last thing we need.
Customers Also Bought
- £2.99
- Category: Reference
- Released: 27 January 2011
- Version: 1.0
- Size: 6.6 MB
- Language: English
- Developer: Ethical Company Organisation
- © The Ethical Company Organisation 2011
Requirements: Compatible with iPhone, iPod touch and iPad.Requires iOS 3.1 or later.
