Conversations on Conversion
By Anna Talerico - ion interactive
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Podcast Description
Join ion co-founder Anna Talerico as she speaks with leading online marketers and gets their insights on conversion rate optimization (CRO).
| Name | Description | Released | Price | ||
|---|---|---|---|---|---|
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1 |
Special Guest: Sandra Niehaus | Sandra Niehaus is the co-author of Web Design for ROI. As the vice president user experience and creative director at Closed Loop Marketing she is a passionate advocate for user-centered, conversion-focused design. Sandra knows how to create and test effective landing experiences. | 7/14/10 | Free | View In iTunes |
|
2 |
Special Guest: Brooks Bell | Brooks Bell is a dynamic, experienced marketer with a passion for data-driven online marketing. She's a frequent speaker on the topic of conversion optimization, landing pages, email marketing and more. Listen in as she shares her experience, tips and insight. | 7/14/10 | Free | View In iTunes |
|
3 |
Special Guest: Roberta Rosenberg | I could talk to Roberta Rosenberg (a.k.a the Copywriter Maven) all day. LIke a true marketer she's to the point, accurate and clear. Hands down, Roberta will help you make your copy better, so you can convert more traffic. | 4/7/10 | Free | View In iTunes |
|
4 |
Special Guest: Jay Baer | Jay Baer... wow, what can I say? This guy lives at the intersection of social marketing & conversions. Plus he's just super smart. Listen in as Jay speaks the truth and gives us some great advice for making your social marketing more conversion focused. | 4/7/10 | Free | View In iTunes |
|
5 |
Special Guest: Khalid Saleh | Khalid Saleh, a sought-after ecommerce conversion specialist, shares his perspective on what makes CRO work, and what makes it break. Listen in for great advice. | 3/31/10 | Free | View In iTunes |
|
6 |
Special Guests: Justin Talerico and Scott Brinker | The gang's all here. My business partners, Scott Brinker and Justin Talerico join me today to talk about opportunities and strategies for conversion rate optimization in 2010 and beyond. | 3/30/10 | Free | View In iTunes |
|
7 |
Special Guest: Ben Jesson | Ben Jesson joins me to offer some very fresh perspective on conversion optimization. Listen in as he shares his company's methodology for approaching testing. | 3/17/10 | Free | View In iTunes |
|
8 |
Special Guest: Brian Massey | Brian Massey is the conversion scientist. Literally--you'll find him at ConversionScientist.com where he blogs. A frequent speaker at industry events, here he reminds us it's all about content, content, content. | 3/12/10 | Free | View In iTunes |
|
9 |
Special Guest: Anne Holland | Anne Holland knows testing. As publisher of WhichTestWon.com she's seen it all, and she shares a little bit of her wisdom with us in this Conversation on Conversion. | 3/12/10 | Free | View In iTunes |
|
10 |
Special Guest: Chris Goward | Chris Goward, CEO of Wider Funnel, thinks most sites are terrible at converting. Hear his thoughts on skunkworks projects, and why CRO champions get promotions. | 3/9/10 | Free | View In iTunes |
|
11 |
Special Guest: Bryan Eisenberg | If you are just getting started in Conversion Rate Optimization you have to hear best selling author and popular marketing speaker Bryan Eisenberg liken it to trying spicy food and why you need to feel the pain. Bryan reminds us it's "test or die". | 3/8/10 | Free | View In iTunes |
|
12 |
Special Guest: Jonathan Mendez | To Jonathan Mendez, CEO of Relevance Amplified, it's always been the year of conversion optimization. He reminds us that for conversion success, it's not the tool, it's the craftsman. Listen in as Jonathan tells the story of the 20-second test. | 3/5/10 | Free | View In iTunes |
|
13 |
Special Guest: Lance Loveday | I could talk to Lance Loveday all day. A true gentleman, author of Web Design for ROI, and a passionate advocate of conversion optimization, I had a hard time keeping this conversation to ten minutes. Listen in to hear what Lance thinks about the Conversion Age, why you need to start and stay nimble, and how hiding your content can be good. | 3/3/10 | Free | View In iTunes |
|
14 |
Special Guest: Tim Ash | I wanted to get some thought leaders together and ask them all the same five questions about Conversion Rate Optimization. Thus was born "Conversations on Conversion". First in the line up is none other than Tim Ash, author of Landing Page Optimization. | 3/2/10 | Free | View In iTunes |
| Total: 14 Episodes |
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- Category: Management & Marketing
- Language: English
- ℗ & © 2010 i-on interactive, inc.
