Description
Inspired by Assouline’s new print edition of Coca-Cola, this iPad App is a visual journey of the world’s most iconic brand. With more than 100 illustrations, charming animations, and exclusive video, you can travel in time to revisit memorable Coca-Cola moments in film and music, animations of beloved advertisements, vintage ads from The Coca-Cola Company archives, and much more.
The App features:
• Exclusive live footage of K’NAAN featuring his hit song “Wavin’ Flag” performed during the 2010 World Cup in South Africa
• Animation and video of the beloved Coca-Cola Polar Bears
• Legendary Super Bowl advertisement of football icon Joe Greene
• The worldwide hit TV ad “I’d Like to Buy the World a Coke”
• Interactive animation of the most memorable Coca-Cola advertisements
• Vintage ads from the Coca-Cola archives
• Facebook and Twitter integration for easy sharing
For 125 years, Coca-Cola has connected with more people in more places than any other product the world has ever known. Exploring decade by decade, this App not only walks us through iconic moments in the history of Coca-Cola but also the American zeitgeist.
About Assouline Inc.
Assouline is the world’s leading publisher of luxury illustrated books. Renowned for their highly original graphic concept, Assouline books are works of art that capture culture and bring it to life. The spirit and “savoir faire” of these works have contributed to the creation of a unique and eclectic, chic and elegant brand that is immediately identifiable. Today, Assouline publications, special editions, gift items—and now for the very first time, iPad applications, can be found around the globe in select high end retail locations, Assouline boutiques and online at www.assouline.com and on the App Store.
What's New in Version 1.3.4
iOS 5 compatibility, smoother transitions and various bug fixes
iPad Screenshots
Customer Reviews
Fantastic!
I love that I can share my favorite images with friends now and love that when you touch the ladybug, she flies away!! Great job Assouline and Coke!!
Totally lame. Save your money.
What I thought would be a rich visual history of the Coca-Cola company - which could have mined its 125 year old archives of great graphics, billboards, and ground-breaking promotional items - including clocks, trays, signs, radios, coolers, Coke Machines, in-Store displays and golden-age celebrities - turns out to be a cheap thrown-together "overview" of Coke today focusing almost entirely on current images -- and goes backward in time rather than in chronological order. The lame "app" includes like only 10 images reflecting the rich, illustrative Rockwell-esque classic advertising, which mirrored late-19th and 20th century culture.. Even when using those few images, it jumps around with little continuity from, say, the 1890s to the 1920s (sharing one spread) as as if they were the same time-frame. There are almost no relevant quotes or text which relates to the individual images. The animation is totally cheesy and the pop-up videos make it seem more dated and even lamer than it is. This type of production is typical of naive newcomers to the product who only view it from their own limited perspective, and reeks of a last-minute "concept: by their advertising agency to celebrate the 125th anniversary. A crappy, historic timeline appears on the next-to-last page - with print so small it is barely readable even in portrait view on an iPad. When zoomed in it is out of focus because it is pixel-based rather than something like a PDF. They could have hired numerous people who actually know about the company's history and comprehend it as it relates to our culture. And at the last page they want to sell you a printed edition of this "book" for over $600!
- $1.99
- Category: Books
- Updated: Dec 27, 2011
- Version: 1.3.4
- Size: 128 MB
- Language: English
- Seller: Assouline Publishing Inc.
- © 2011 Assouline Publishing Inc.
Requirements: Compatible with iPad.Requires iOS 5.0 or later.
