COM 449: Communication Programs & Issue Management
by Sam Dyer
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Description
Analysis and practice in strategic communication program planning and management, including techniques relevant to effective crisis communication and issues management. Note: For almost every one of the lectures listed below, the first 10-15 minutes of class is a discussion of current news items that have public relations implications.
| Name | Description | Released | Price | ||
|---|---|---|---|---|---|
|
1 |
First Lecture | -- | 10/22/09 | Free | View In iTunes |
|
2 |
Advanced Theory for PR Campaigns and Issues Management | -- | 10/22/09 | Free | View In iTunes |
|
3 |
Daily Issue Discussions and How to Write the Functional Business Proposal | -- | 10/22/09 | Free | View In iTunes |
|
4 |
Overview of Campaign Process: Four Phases and Nine Steps | -- | 10/22/09 | Free | View In iTunes |
|
5 |
Conclusion of Campaign Process Overview: Kendal Perspective | -- | 10/22/09 | Free | View In iTunes |
|
6 |
Analyzing Publics: Part One | -- | 10/22/09 | Free | View In iTunes |
|
7 |
Analyzing Publics: Part Two | -- | 10/22/09 | Free | View In iTunes |
|
8 |
Management by Objective from a PR Perspective | -- | 10/22/09 | Free | View In iTunes |
|
9 |
Analyzing Organizations: Part One | -- | 10/22/09 | Free | View In iTunes |
|
10 |
Analyzing Organizations: Part Two | -- | 10/22/09 | Free | View In iTunes |
|
11 |
Issues Analysis: A Critical Perspective on the News | -- | 10/22/09 | Free | View In iTunes |
|
12 |
Effective Communication Strategy from a PR Management Perspective: Part One | -- | 10/22/09 | Free | View In iTunes |
|
13 |
Effective Communication Strategy from a PR Management Perspective: Part Two | -- | 10/22/09 | Free | View In iTunes |
|
14 |
Strategic and Tactical Job Search Concerns in PR | -- | 10/22/09 | Free | View In iTunes |
|
15 |
Preparing a Portfolio for Job Searching in PR | -- | 10/22/09 | Free | View In iTunes |
|
16 |
Change Management from a PR Perspective | -- | 10/22/09 | Free | View In iTunes |
|
17 |
PR Implementation: Freelancers and Billing Concerns | -- | 10/22/09 | Free | View In iTunes |
|
18 |
PR Implementation: Advertising Concerns | -- | 10/22/09 | Free | View In iTunes |
| Total: 18 Episodes |
