Arrogant Healthcare Marketing Bastards
By Interval
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Podcast Description
Arrogant Healthcare Marketing Bastards is Interval's weekly podcast. It's where we riff and rant on the hottest topics in healthcare marketing. From ROI to social media to healthcare reform, we hit it all - but not without derailing into randomness. Join us won't you?
| Name | Description | Released | Price | ||
|---|---|---|---|---|---|
|
1 |
#139 It’s not a stretch - it’s science! | Adapt or die with your measurement, how engaged - really - are your customers to your brand, an ad we love and more. | 2/20/12 | Free | View In iTunes |
|
2 |
#138 It’s half-time | Our 2012 Superbowl commercial roundup. Also: Allina’s new name, hospitals mining patient data for marketing and more | 2/13/12 | Free | View In iTunes |
|
3 |
#137 My Gmail overfloweth | Another interesting award situation, breaking news on hospital websites, content is king and more | 2/6/12 | Free | View In iTunes |
|
4 |
#136 Chicks & peeps | Groupon and its role in healthcare, increased ad spending in hospitals, a healthcare ad we love and more | 1/30/12 | Free | View In iTunes |
|
5 |
#135 Ja’blogger | Transitioning to the post-reform world, our thoughts on digital marketing strategy, the debate on commenting and more | 1/23/12 | Free | View In iTunes |
|
6 |
#134 Valentine’s vehemence | Healthcare spending down - trend or mirage?, another celebrity culture hospital story, a new Google feature and more | 1/16/12 | Free | View In iTunes |
|
7 |
#133 Unintentional SEO | A reform riff, Teen Mom marketing opportunities, a new social networking tool we like and more | 1/9/12 | Free | View In iTunes |
|
8 |
#132 Frackin’ planking | What we all can learn from Rudolph, Google Zeitgeist 2011, Fracking, Planking and more | 12/26/11 | Free | View In iTunes |
|
9 |
#131 Festivus | Ad Age ranks the marketing muck-ups of 2011, Interval weighs in with their own personal stories and more | 12/19/11 | Free | View In iTunes |
|
10 |
#130 Rolling Rolos | ACOs are bursting everywhere, insights on website strategy, the banning of hospital advertising and more | 12/12/11 | Free | View In iTunes |
|
11 |
#129 Rainbow Coalition | Our 2012 New Year’s resolution, a cool way to consider mobile, what we love and hate about the holidays and more | 12/5/11 | Free | View In iTunes |
|
12 |
#128 Pre-used panties | Your TV ad isn’t going to drive patient volumes, inbound vs. outbound marketing, are awards and rankings gaining import with consumers? | 11/21/11 | Free | View In iTunes |
|
13 |
#127 Human optimized | The move to mobile, location-based services are a top trend, clients are lowering expectations of agencies | 11/14/11 | Free | View In iTunes |
|
14 |
#126 Look at the brain on Brad | The battle of the brand power - who’s right?, Coffee & Power (work for each other - not the man) | 11/7/11 | Free | View In iTunes |
|
15 |
#125 Minimal Hankey | Mr. Hankey as a “spokesturd?”, pink is everywhere, our friend Chris Boyer sings the “Social Media ROI” song and more | 10/31/11 | Free | View In iTunes |
|
16 |
#124 My pocket temperature | Educating patients about quality reports, some advice for a devoted listener, “Why content for SEO?”, an update on Siri and more | 10/24/11 | Free | View In iTunes |
|
17 |
#123 The Rockettes and grammar | Awards and rankings - oh my!, the new “manly” Dr. Pepper ad, what were you thinking, Netflix? and more. | 10/17/11 | Free | View In iTunes |
|
18 |
#122 Loss of a great leader | The loss of Steve Jobs, “Claiming Marketing’s Seat at the Table,” shows we can’t wait to see and more. | 10/10/11 | Free | View In iTunes |
|
19 |
#121 Facebook? More like rantbook | A study from the department of “duh” and the latest facebook changes | 10/3/11 | Free | View In iTunes |
|
20 |
#120 Tea Something | Joe Public Doesn’t Care About Your Quality, is more advertising a good thing?, ads we love and more | 9/26/11 | Free | View In iTunes |
|
21 |
#119 Affinity for Peter Brady | A special edition from SHSMD 2011 with guests Dan Dunlop and Chris Boyer | 9/19/11 | Free | View In iTunes |
|
22 |
#118 Eating crow | Upcoming events at SHSMD, creating relevant messages when “Joe Pubic Doesn’t Care About Your Hospital,” predictive advertising technologies | 9/12/11 | Free | View In iTunes |
|
23 |
#117 Shoreline | Do positive or negative messages make a stronger impression?, 50 reasons MN is the best state - or maybe not, join us at SHSMD! and more. | 8/29/11 | Free | View In iTunes |
|
24 |
#116 ElbowSkin.biz | Applying concepts from Chris’s new book, “Joe Public Doesn’t Care About Your Hospital,” marketing’s role in the London riots, and more. | 8/22/11 | Free | View In iTunes |
|
25 |
#115 Swords for 400 | A discussion of Chris’s new book, “Joe Public Doesn’t Care About Your Hospital”, Connery vs. Trebek and some other stuff | 8/15/11 | Free | View In iTunes |
|
26 |
#114 Mother Blogger | Questioning hospital marketing spending, high power "marketing" hoses, mommy bloggers and more | 8/8/11 | Free | View In iTunes |
|
27 |
#113 Make the logo bigger | More regulatory scrutiny of hospital marketing, a new health system tagline registry, making the logo bigger! | 7/25/11 | Free | View In iTunes |
|
28 |
#112 Plus | Google+ and what it means for healthcare marketers, "Stop Using Social Media" and more | 7/18/11 | Free | View In iTunes |
|
29 |
#111 It goes to eleven | A concierge health care service for the middle class, some competition the optical store, UbiCare's "engagement" survey and more | 7/11/11 | Free | View In iTunes |
|
30 |
#110 More jargon | Special guest Nick Lansing, QR codes healthcare, the death of Google Health, healthcare jargon | 7/4/11 | Free | View In iTunes |
|
31 |
#109 Dot hospital | Unleashing domain names, the trouble with pink, our travel peeves and more | 6/27/11 | Free | View In iTunes |
|
32 |
#108 Life skills | A study on millennials, 401k-modeled health insurance plans and more | 6/20/11 | Free | View In iTunes |
|
33 |
#107 Poster child for excellence | The digital shift in healthcare marketing, "What's up your butt?" campaign, being prepared when the zombies invade | 6/13/11 | Free | View In iTunes |
|
34 |
#106 Zombie apocalypse | The digital shift in healthcare marketing, "What's up your butt?" campaign, being prepared when the zombies invade | 6/6/11 | Free | View In iTunes |
|
35 |
#105 Corinthian leather | Hospital ratings may miss high performers, robotic surgery oversold on hospital websites, the CDC on zombie preparedness | 5/23/11 | Free | View In iTunes |
|
36 |
#104 Big booty | A recap of the MHSCN conference, ROI measurements, “The Last Advertising Agency on the Earth,” ads we love and more | 5/16/11 | Free | View In iTunes |
|
37 |
#103 My lovely voice bumps | The power of content-oriented marketing, an audit of hospital homepage links, the MHSCN spring conference happy hour | 5/9/11 | Free | View In iTunes |
|
38 |
#102 In the year 2000 | The debate over consumer vs. patients, additional statistics on the transition to mobile and more | 5/2/11 | Free | View In iTunes |
|
39 |
#101 Where it's at | More docs getting health news on phones, web advertising eclipses newspaper, an increase in social media spending, the Mayo Clinic goes big on wellness | 4/25/11 | Free | View In iTunes |
|
40 |
#100 One hundred! | With the help and wonderful insights from our listeners, Interval recaps the last 5 years in healthcare marketing | 4/18/11 | Free | View In iTunes |
|
41 |
#99 Nine! Nine! | A recap of the National Summit on Healthcare Marketing Strategies, GroupMe, focusing on wellness as a marketing strategy and more | 4/4/11 | Free | View In iTunes |
|
42 |
#98 For me to Groupon | Approaching our 100th podcast - suggestions wanted!, why hospital amenities matter, a new Groupon venture and more | 3/28/11 | Free | View In iTunes |
|
43 |
#97 Freedom! | The Healthcare Marketer's Bane - why it exists, why it's misguided, ways to fix it and more | 3/21/11 | Free | View In iTunes |
|
44 |
#96 Broken Pipe | Hatin' on the brands, product placement taken to a whole new level, "I suck, therefore I advertise," everything's funnier "in bed" and more | 3/14/11 | Free | View In iTunes |
|
45 |
#95 Tiger Blood | Word of Mouth – a deep discussion on how marketers are affecting it, with some great examples, plus a few Interval announcements and more | 3/7/11 | Free | View In iTunes |
|
46 |
#94 Get out of my room | Disney in the maternity ward, Groupon - can it work for healthcare?, a do not track bill is introduced in congress and more | 2/21/11 | Free | View In iTunes |
|
47 |
#93 Jiggly | A health system spot on the Superbowl, the ads we liked and didn't like, ads that rated the highest and lowest and more | 2/14/11 | Free | View In iTunes |
|
48 |
#92 AC... oooh? | The rise and fall of Carol.com, the "healthcare reform corner" special – ACOs, our favorite mobile sites and more | 2/7/11 | Free | View In iTunes |
|
49 |
#91 Twock? | With special guest, Chris Boyer, we take a look at: Quora, the biggest list yet, handling the haters, gaming techniques on websites and more | 1/31/11 | Free | View In iTunes |
|
50 |
#90 Culdesac of Hell | Taking a break from social media, $99 health care, Chino Latino's innovative advertising and more | 1/24/11 | Free | View In iTunes |
|
51 |
#89 Jargon | Consumer-directed healthcare - is it a myth?, why branding should have a backbone, the corporate jargon we all love to hate and more | 1/17/11 | Free | View In iTunes |
|
52 |
#88 Happy New Year! | The weather (weird!), some science behind the marketing, sharing medical data - is it a good idea? and more | 1/3/11 | Free | View In iTunes |
|
53 |
#87 Icons | A Pew study, top advertising icons of the last decade, ads we love and more. | 12/20/10 | Free | View In iTunes |
|
54 |
#86 Twigs & Berries | 2010 Google Zeitgeist review | 12/13/10 | Free | View In iTunes |
|
55 |
#85 Tropic of Kansas | A recap of the CHPRMS conference, 7 Tips for Building a Better Branded App, ads we love and more | 12/6/10 | Free | View In iTunes |
|
56 |
#84 Turkharma | An open discussion on creativity -- our approach, examples we like and the benefits and challenges healthcare marketers face | 11/29/10 | Free | View In iTunes |
|
57 |
#83 Break me off a piece | Rant of the week: including mommy bloggers, social media, megalists and the oh-so important Kit Kat discussion | 11/22/10 | Free | View In iTunes |
|
58 |
#82 Mad Men | Mad Men, advertising, advertising and more... advertising | 11/8/10 | Free | View In iTunes |
|
59 |
#81 For the Irony | Online doctor ratings, lean vs. skinny, sadness and the link to creativity and more | 11/1/10 | Free | View In iTunes |
|
60 |
#80 Transylvanian Storytelling | Burger King update, adding public opinion to HospitalCompare?, transmedia storytelling and more | 10/25/10 | Free | View In iTunes |
|
61 |
#79 Friggin' Columbus Day | Take-aways from the WHPRMS conference, branding: the Lord Voldemort of healthcare marketing, the new Gap logo controversy and more | 10/11/10 | Free | View In iTunes |
|
62 |
#78 Abby Normal | Burger King's branding struggles, mobile versions of websites - to be expected?, ads we love and more | 10/4/10 | Free | View In iTunes |
|
63 |
#77 My Bic Gavel | Our marketing quiz, more feedback on Consumer Reports quality ratings, a follow-up to mobile check-ins and more | 9/27/10 | Free | View In iTunes |
|
64 |
#76 Live from SHSMD | Praise and complaints fly as the discussion bounces from mobile websites in healthcare to crappy conference wireless connections | 9/20/10 | Free | View In iTunes |
|
65 |
#75 Creams Ointments & Salves | A follow-up on the mobile "check-in" phenomenon, Consumer Reports and hospital ratings, a D+ for a logo and more | 9/10/10 | Free | View In iTunes |
|
66 |
#74 Suh'HussMed | The new mobile "check-in" phenomenon, marketing ED wait times, podcasting from SHSMD and more | 9/7/10 | Free | View In iTunes |
|
67 |
#73 Hit 'em Where They Are | See you at SHSMD in Chicago?, back to school marketing with hospitals, a recent conversation around marketing measurement and more | 8/30/10 | Free | View In iTunes |
|
68 |
#72 Bevololess | Women more likely to use community and health sites, top sources of referral traffic on the web, ads we love and more | 8/23/10 | Free | View In iTunes |
|
69 |
#71 After the Storm | 15th Anniversary Party wrap up, marketing measurement, Inova's Fit for 50 Campaign and more | 8/16/10 | Free | View In iTunes |
|
70 |
#70 I got pride in my ride | A follow-up to Twitter, Twitter Little Stars, statistical pet peeve of the week, ads we love and more | 8/16/10 | Free | View In iTunes |
|
71 |
#69 We can agree to disagree | The Mayo Clinic's new social media center, a new spin on urgent care in the Twin Cities, Twitter, Twitter Little Stars and more | 8/2/10 | Free | View In iTunes |
|
72 |
#68 Guidos | Sanford MeritCare is now Sanford Health, brand definitions, ads we love and more | 7/26/10 | Free | View In iTunes |
|
73 |
#67 Look at your man, now back at me | Jumping the measurement hurdle, the Discovery Health Channel rant, the Old Spice Man and more | 7/19/10 | Free | View In iTunes |
|
74 |
#66 I'm no Justin Bieber | Patience with branding, an Ad Age article with so many things to talk about and more | 7/5/10 | Free | View In iTunes |
|
75 |
#65 Pulp | A discussion on wellness, what's the best preventative health slogan for kids, an iPhone rant and more | 6/21/10 | Free | View In iTunes |
|
76 |
#64 15th Anniversary | 15 years in business!, five tips to guide your hospital social media policy, a plug for consistency and more. | 6/21/10 | Free | View In iTunes |
|
77 |
#63 Arrogant Healthcare Marketing Bastards | Mayo expanding to the Twin Cities, accountability in marketing, top ten online video myths and more. | 6/14/10 | Free | View In iTunes |
|
78 |
#62 Pure Imagination | You, your doctor and the Internet, when positive ROI isn't enough, ads we love and more. | 6/3/10 | Free | View In iTunes |
|
79 |
#61 Dead Air | The Sarah Baker controversy, the new MedWaitTime, leadership rebuttal of the week and more. | 5/31/10 | Free | View In iTunes |
|
80 |
#60 Ladies First | Speed dating for doctors, an opinion that hospitals should not mass advertise, random topic adventure, ads we love and more. | 5/24/10 | Free | View In iTunes |
|
81 |
#58 Five-Minute Frenzy | Dealing with bloggers and social media rants, breaking down internal silos, convincing leadership to do the right things, pricing and more | 5/10/10 | Free | View In iTunes |
|
82 |
#59 Anonymity | Controlling variables with marketing measurement, the question of anonymity on public forums and more. | 5/10/10 | Free | View In iTunes |
|
83 |
#57 Everyone else is doing it | The "everyone else is doing it" mentality, healthcare reform and its impact on hospital marketing, an iphone left in a bar and more | 4/26/10 | Free | View In iTunes |
|
84 |
#56 The Italian Job | Our new book is out, is quality in healthcare assumed?, social media block of the week and more. | 4/19/10 | Free | View In iTunes |
|
85 |
iPad did uPad? | Brand building with physicians, marketing measurement - what's important to you?, thoughts on the new ipad and more. | 4/12/10 | Free | View In iTunes |
|
86 |
Whack-a-mole | A new marketing term, using microsites and their impact, ads we love and more. | 4/5/10 | Free | View In iTunes |
|
87 |
The Lone Ranger | This week: Chris's new book on measurement, cost benchmarking, competition in healthcare - bad or good? | 3/29/10 | Free | View In iTunes |
|
88 |
Scratch 'n Sniff | This week: Olympic rant, what we tell ourselves about advertising is hooey, the law of expectations with healthcare | 3/1/10 | Free | View In iTunes |
|
89 |
Clinton's Accent and Anniston's Charm (Updated) | This week: Special guest Reed Smith, integrating social platforms into traditional websites, mobile applications in healthcare, the Cleveland Clinic and Lowe's healthcare deal | 2/22/10 | Free | View In iTunes |
|
90 |
Long Duck Dong | local doc bucks the system, If you could tell your CEO one thing, Toyota troubles, ads we love and more | 2/8/10 | Free | View In iTunes |
|
91 |
February 1, 2010 | Medica Fit Choices changes, healthcare marketing ROI, The Brand Bubble, the new iPad and more | 2/1/10 | Free | View In iTunes |
|
92 |
January 25, 2010 | New Pew Internet study of seniors online, Walgreens wellness program and more | 1/25/10 | Free | View In iTunes |
|
93 |
January 18, 2010 | Movie theater encounters, ad formats on a local news site, where we are a year later in healthcare and more | 1/18/10 | Free | View In iTunes |
|
94 |
January 11, 2010 | Bloom Health, New Year's resolutions for healthcare marketing, Deloitte consumer survey and more | 1/11/10 | Free | View In iTunes |
|
95 |
January 4, 2010 | This week we're rebroadcasting a special report from the Weekly Probe. Tune in next week for the first official episode of Healthcare Marketing Insights for 2010. | 1/4/10 | Free | View In iTunes |
|
96 |
December 21, 2009 | The new Maple Grove Hospital, Top five 2010 trends in Hospital Online Marketing from Christopher Boyer and more | 12/21/09 | Free | View In iTunes |
|
97 |
December 14, 2009 | Buying local and acting evil, rebranding Philadelphia, social media snake oil and more | 12/14/09 | Free | View In iTunes |
|
98 |
December 7, 2009 | MHSCN holiday party and speaker, Google Zeitgeist 2009 and more | 12/7/09 | Free | View In iTunes |
|
99 |
November 17, 2009 | Ads full of physicians, five-dollar footlong, mhscn holiday party | 11/17/09 | Free | View In iTunes |
|
100 |
November 9, 2009 | The "death" of old media, "10 Things Social Media Can't Do," ads we love and more | 11/9/09 | Free | View In iTunes |
|
101 |
November 2, 2009 | Rants on healthcare cliches, Allina partnering with Minute Clinic, the redesign of CNN.com, made-up statistics and more | 11/2/09 | Free | View In iTunes |
|
102 |
October 26, 2009 | Recap of HealthCamp MN party and festivities, paying for free social networking and news and more | 10/26/09 | Free | View In iTunes |
|
103 |
October 19, 2009 | HealthCamp MN party and agenda, Paranormal Activity and more | 10/19/09 | Free | View In iTunes |
|
104 |
October 12, 2009 | HealthCamp MN events, click-thru's a dead metric, U.S. News and World Report rankings as a marketing strategy | 10/12/09 | Free | View In iTunes |
|
105 |
October 5, 2009 | EMR as a competitive marketing message, HealthCampMN, Glee and more | 10/5/09 | Free | View In iTunes |
|
106 |
September 28, 2009 | The Montana Healthcare Association, using impressions as a measurement tool, the continued hospital award debate | 9/28/09 | Free | View In iTunes |
|
107 |
September 21, 2009 | Special report from the Weekly Probe. www.weeklyprobe.com | 9/21/09 | Free | View In iTunes |
|
108 |
September 14, 2009 | Obnoxious statements in politics, the Condition H program, Twitter as a primary destination for customer comments and complaints and more. | 9/14/09 | Free | View In iTunes |
|
109 |
August 31, 2009 | Minnesota State Fair, cause marketing - HalfTheMen.org, Andy Rutledge on RFPs, a new website showing provider reimbursement and more | 8/31/09 | Free | View In iTunes |
|
110 |
August 24, 2009 | Art & Copy documentary, word of mouth marketing, CEO approvals and more | 8/24/09 | Free | View In iTunes |
|
111 |
August 17, 2009 | Above the line vs. below the line marketing, medical tourism and more. | 8/17/09 | Free | View In iTunes |
|
112 |
August 10, 2009 | Listen to the Interval team discusses another reason ROI measurement is hard, the social media benefit for smaller hospitals and more. | 8/10/09 | Free | View In iTunes |
|
113 |
August 3, 2009 | Listen to the Interval team covers very technical healthcare marketing advice, the intuitive state of marketing, ads we love and more. | 8/3/09 | Free | View In iTunes |
|
114 |
July 27, 2009 | Listen to the Interval team discuss whether the ease of measurement impacts the value of a marketing strategy or tactic, one take on why marketing is confused with communications in healthcare, and their recent trip to Chicago. | 7/27/09 | Free | View In iTunes |
|
115 |
July 20, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: the evolution of branding, quality as a competitive differentiator, ads we both like and dislike, and more. | 7/20/09 | Free | View In iTunes |
|
116 |
July 13, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: PEW healthcare study, USA Today on women healthcare shopping, freaky retro advertising and more. | 7/13/09 | Free | View In iTunes |
|
117 |
July 6, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Hospitals doing great work on Facebook, the Interval Facebook experiment, what's great about healthcare, ads we love and more | 7/6/09 | Free | View In iTunes |
|
118 |
June 29, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: ROI wars, Buyology, neuromarketing, Google daily trends: hypertensive heart disease, Billy Mays and more. | 6/29/09 | Free | View In iTunes |
|
119 |
June 22, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: The Mayo Clinic's presence at the Mall of America, health costs in a Texas town, Deep Thoughts by Jack Handy and more. | 6/22/09 | Free | View In iTunes |
|
120 |
June 15, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: boiling the healthcare problem down to two letters: ae, "Joe Public doesn't care about your hospital", the "hidden gem" syndrome and more. | 6/15/09 | Free | View In iTunes |
|
121 |
June 8, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: an ad we love: Dipstick Jimmy, good articles on healthcare reform, pricing and politics in healthcare and more. | 6/8/09 | Free | View In iTunes |
|
122 |
June 1, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: healthcare reform and how much a marketer needs to know, the brand book one year later, and can one Twitter too much? | 6/1/09 | Free | View In iTunes |
|
123 |
May 25, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: inbound marketing and its application in healthcare, a funky hospital website from St. Francis Health System in Greenville, South Carolina and more. | 5/25/09 | Free | View In iTunes |
|
124 |
May 18, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Ocarina app for the iPhone, courage in healthcare marketing, patient or influencer targets, ads we love and more. | 5/18/09 | Free | View In iTunes |
|
125 |
May 11, 2009 | Listen in as the team at Interval discuss this week's hot topics in healthcare marketing. This week's podcast, designated a "No Social Media Zone," asks listeners to take the "Flush the Cliche Oath," and covers power politics with physicians and marketing and more | 5/11/09 | Free | View In iTunes |
|
126 |
May 4, 2009 | Listen in as the team at Interval, along with guest Reed Smith, discuss this week's hot topics in healthcare marketing during a live broadcast during the #hcmktg TweetChat: balance between traditional and social media, Twitter's doppler effect and more | 5/4/09 | Free | View In iTunes |
|
127 |
Apr 27, 2009 | Listen in as the team at Interval, along with guest Arik Hanson, discuss this week's hot topics in healthcare marketing: responsibility for social media in healthcare organizations, celebrity vs. patient endorsements, transparency with social media, ads we love and more | 4/27/09 | Free | View In iTunes |
|
128 |
Apr 20, 2009 | Listen in as the team at Interval, along with guest Tom Stitt, discuss this week's hot topics in healthcare marketing: hospital competition and over-supply, interactive TV and the patient experience, Tom's idea for a new book and more. | 4/20/09 | Free | View In iTunes |
|
129 |
Apr 13, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: The 4 Ps of marketing, more on ROI, April Fools joke with Verizon's brand, becoming overwhelmed with social media outlets and more. | 4/13/09 | Free | View In iTunes |
|
130 |
Apr 6, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: the struggling healthcare market in the Twin Cities, SHSMD Knowledge Community and healthcare sacred cows, RFPs, McDonald's Filet'O Fish ad take two and more. | 4/6/09 | Free | View In iTunes |
|
131 |
Mar 30, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: the death of traditional media, patient experience planning, worst ads of the week and more. | 4/1/09 | Free | View In iTunes |
|
132 |
March 23, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: ROI as it relates to marketing, Facebook's new design, CMO strategy, worst ads of the week and more. | 3/23/09 | Free | View In iTunes |
|
133 |
March 16, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: managing reputation while using social networking tools, moderating user-generated content, #healthcomm Twitter chat, Pantscast and more. This week we have a special guest from North Memorial Health Care, Andy Meyer, Marketing Consultant. | 3/16/09 | Free | View In iTunes |
|
134 |
March 9, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: where to cut your marketing budgets, Facebook profile pics, rants on recent healthcare experiences and more. | 3/9/09 | Free | View In iTunes |
|
135 |
March 2, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: last week's MSHCN conference, Boston Globe article on unbalanced healthcare, Hulu, Tropicana's design debacle and more. | 3/2/09 | Free | View In iTunes |
|
136 |
February 23, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Florida doctors' gag orders, new pepsi logo, Starbuck's as the ultimate brand example and more. Show notes are after the break. | 2/23/09 | Free | View In iTunes |
|
137 |
February 12, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: HealthLeader's Media survey, patient experience, naming, a study that validates our beliefs, video game violence and more. Show notes are after the break. | 2/16/09 | Free | View In iTunes |
|
138 |
February 9, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Elasticity in demand, sophistication of market, future generations and marketing, Twitter's echo-effect and more. | 2/9/09 | Free | View In iTunes |
|
139 |
February 2, 2009 | Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Uniqueness of Minnesota healthcare market, upcoming paper topics, social media in marketing, banning healthcare advertising and more. Show notes are after the break. | 2/2/09 | Free | View In iTunes |
| Total: 139 Episodes |
Customer Reviews
Just testing out the reviews for the show.
Thanks for listening! We have a blast making the show! Be sure to let us know if there are any topics you'd like to hear covered. I am going to have to go ahead and give us 5 stars, because that's what you do when you're this arrogant! - Adam
Love this podcast!
I have tried to leave a couple of reviews but they never show up. I look forward to each episode of AHMB. I sent Chris and the gang a message on the Interval site and was even (sort of) mentioned on a recent episode. I'm the guy in administration who is excited about marketing. Strange? I know. I see the necessity of marketing in healthcare and wonder why others don't. Keep up the great work and I'm looking forward to future episodes.
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- Category: Management & Marketing
- Language: English
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