Internet Marketing for Smart People Radio
By Copyblogger Media
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Podcast Description
You don't have to be a genius to master Internet marketing. But you're not dumb enough to fall for that "get rich quick" hype, either. Internet Marketing for Smart People tells you the straight story about marketing online. The show is hosted by Robert Bruce, and features serial online entrepreneur and Copyblogger Media CEO Brian Clark, Copyblogger Senior Editor and content marketing specialist Sonia Simone, and occasional guests with specific online marketing expertise.
| Name | Description | Released | Price | ||
|---|---|---|---|---|---|
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1 |
Seth Godin on When You Should Start Marketing Your Product, Service, or Idea | What is marketing? Is it a process of gathering as much money as you can, throwing it to the “creative” winds, and hoping something will come back? Is it a practice of interrupting as many people as possible with a message they don’t care about, and never asked to receive? Is it a performance you [...] | 5/18/12 | Free | View In iTunes |
|
2 |
How to Attract an Audience by Integrating Content, Social, and Search | Google’s been p*****g people off lately. Panda, Penguin, Parakeet (okay, I made that last one up), who knows what’s next … Then there are the social networking evangelists whose entire fortunes are deep in Zuckerberg’s asset. And finally, the faithful content producers, who labor slowly and quietly to build their businesses one thousand words at [...] | 5/11/12 | Free | View In iTunes |
|
3 |
Why You Should Build an Audience Before You Build a Business | Where do great business ideas come from? What about products — how can you know (or at least make a highly educated guess about) whether your idea will actually fly in the market? In his must-read book Breakthrough Advertising, master copywriter Eugene Schwartz wrote: “This is the copywriter’s task: not to create mass desire — [...] | 3/30/12 | Free | View In iTunes |
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4 |
How Chris Brogan Built His Content Platform | Chris Brogan is everywhere. From the outside, it seems that in just a few short years, he’s created an independent publishing and speaking empire with nothing more than his personality and a laptop. The truth of his story is a lot more compelling. He spent 10 years writing into the void. He flew to conferences [...] | 3/16/12 | Free | View In iTunes |
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5 |
Jay Baer on How to Turn Interested Prospects into Lifelong Customers | Think having a huge Twitter following is enough to drive your marketing? Is big media attention (social or otherwise) enough to drive the sales you need and want? Those certainly help, but the future of a successful marketing campaign lies — in part — in becoming a “Youtility,” finding creative ways to to be unforgettably [...] | 3/9/12 | Free | View In iTunes |
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6 |
A 30-Minute Copywriting Course from a Master of the Craft | John Carlton is a professional copywriter who charges $2,500.00 for his one-on-one consulting calls. In this 30+ minute interview, he decided to lay out some of his best advice for carving out a career in the writing trade. And he decided to give it up at no charge. Part 1 of this interview went over [...] | 3/2/12 | Free | View In iTunes |
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7 |
The Path to a Legendary Copywriting Career | John Carlton is a force of nature. He’s that rare breed who can write fascinating copy, and is just as fascinating to listen to. Every story ends up a great story. Through the lens of his remarkable journey to and through the copywriting trade, John delivers practical business tips and killer copywriting advice in this [...] | 2/24/12 | Free | View In iTunes |
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8 |
5 Tips for Affiliate Marketing Beginners | What’s one of the most reliable ways to earn an income online? If done right, affiliate marketing is a hard model to beat. Problem is, there’s a lot of bad (and unethical) advice out there on how to approach it. So, I’ve invited Sonia Simone and Jessica Commins to jump on the line today to [...] | 2/17/12 | Free | View In iTunes |
|
9 |
Why Not Sell Physical Stuff With Digital Media? | We know that online marketing works when selling digital products. When’s the last time you thought about selling physical products online? Of course, the business of physical widgets is booming, even though Internet types tend to shy away from it. Online marketing doesn’t necessarily mean an exclusively online business. Ben Settle jumped on the line [...] | 2/10/12 | Free | View In iTunes |
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10 |
Whether You Call it Blogging or Not, Online Content Still Rules | What if most of the business world stopped blogging tomorrow? Would you stop as well? No, if that happened, you’d find yourself sitting on the opportunity of a lifetime. Social networking sites would explode with likes and retweets and pins and +1s of your original content all day long. This is why the annual “blogging [...] | 2/3/12 | Free | View In iTunes |
| Total: 10 Episodes |
Customer Reviews
Fantastic!
When it comes to blogging and content marketing, there's no one I trust more than the folks at Copyblogger. Leave it to Brian Clark and company to bring that same great information the world of podcasting. Keep it up...the online world needs more of your genius!
I want to give it 1 star!
I hate giving this podcast 5 stars. Giving it such a ringing endorsement means my competitors are going to likely listen to it making my job harder.
This podcast turned me on to the great things put out by Copyblogger Media. If you haven't had a chance listen to it and check out their site.
Champagne marketing advice on a water budget...
You will be hard pressed to find a better internet marketing podcast (ahem... RADIO show) online... Every single episode is intelligent and entertaining -- the kind you actually listen to more than once.
With only your time invested, the returns are infinite.
Definitely worth the download every single time. Thanks, Copyblogger... :)
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- Category: Management & Marketing
- Language: English
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