** free trial for 14 days with following in-app purchase **

Big Hairy Goal is a mind-mapping, brainstorming and progress tracking tool for creatives and software developers. It is build to be simple and effective to use, so you can just let go your flow of creativity.

** What is Big Hairy Goal?
Big Hairy Goal is an easy-to-use tool for getting your ideas down and to arrange them in a way that gives you more insight. The approach is much like a mind-map, but connections between cards can be non linear. It's more like a brainstorming whiteboard you attach note cards to and connect them with lines or reorder them. Big Hairy Goal automatically moves cards aside if you insert a new one somewhere. So when your paper notes ever required a total rewrite because things have gotten too crowded and no space is left to add new notes, you can imagine what Big Hairy Goal does.

** Creative Thinking
Big Hairy Goal does not require you to connect notes, you can easily just add them to the board, move them, group them and later connect them in any sequence that leads towards your goal. Big Hairy Goal is also about to pin ideas down fast. It's loaded with interaction minimising gestures and shortcuts to support your flow of creativity.

** Visual Investigation
If you are a researcher or programmer, you may often need a picture on what is going on, how things stand to each other or things flow and interact. That's normally done using drawing apps and visualised with flowcharts, UML or organisational diagrams. But many of them are cumbersome to use and stand in your way to achieve the most important goal of the task: that you get the idea of what a system is about and to achieve the insight over a hidden cause or solution. And therefore don't bother with complex drawing tools but use Big Hairy Goal to create a rough sketch on what's going on.

** Visual Thinking
Big Hairy Goal supports three different types of cards: text, image and url. Drag resources from any location like Finder and Safari or paste a screenshot into your workspace.

Create mood boards, inspiration boards or light-boxes on the fly. Move lesser attractive candidates aside and create groups. Zoom into images by selecting any and pressing the space key, just like what you are accustomed to in Finder.

** Getting things done
Big Hairy Goal is a very small progress tracking board. To design your approach and to measure your progress, cards have attributes like status, size, importance, dependencies, relations and grouping. To keep you focused, all attributes are visualised in clear colours, without distracting visual styles.

Big Hairy Goal supports your creative thinking process on what to do, what natural approaches may exist and finally getting things done.

** Pricing and Billing Details
You can try out Big Hairy Goal with all its features for free.
Download and usage of the trial is without obligations. After the trial period is over, you need to purchase a yearly subscription.

Prices may vary by location and are displayed within the app prior making a purchase. Subscriptions will be charged to your credit card through your iTunes account. Your subscription will automatically renew unless canceled at least 24 hours before the end of the current period. You will not be able to cancel the subscription once activated. Manage your subscriptions in Account Settings after purchase. Any unused portion of a free trial period will be forfeited after the subscription is purchased.

Terms and Conditions:

What's New

Version 2.3.3898

New: added printing
New: added iCloud drive and document versions
New: added support for iCloud drive
New: added document versions and restore
New: added sharing of documents
Fixed: animation performance issues
Fixed: stability issues

Ratings and Reviews

3.4 out of 5

8 Ratings

8 Ratings

Excellent tool for organizing your thoughts


This tool helps me organize my thoughts; I use it to draw and maintain our company’s organization chart; plan actions and strategy; and write presentations. Audiences love it for presentations as they can follow the overall flow and they know how far we are into the presentation.
The tool has improved a lot since I bought it, I find the new functionality even more helpful.
Support has been outstanding, I write directly to its creator and he answers immediately with guidance or even creates a new release within a week to incorporate my comments.
An outstanding app overall!

Great app & the developer keeps making it better!


I love this app. I’ve tried many of the apps/software available to mind map and this one is by far the best. There is also another older review on the web which compared them too and BHG, and found something similar. This is how I found out about it btw.

Things that I love..
- Super easy to use and grasp
- allows you to zoom in and out
- you can continually add space to your mindmap so as your ideas/thoughts grow, you’re not limited by space
- you can keep adding thoughts and ideas into it and then organise into minimindmap thats connect to the bigger picture

The best bit is the developer has been actively making improvements to it more frequently than the other apps I have on my mac. And i’m a power user so I use alot of other apps to compare to.

Definitely recommended from me!

Good and getting better


I really like this App. I have several other mind-mapping tools but I prefer this. Early on I had a few issues but the responsive developer latest updates seem to have fixed them No issues at all lately. I paid for the 9.99 upgrade to include the table capability. For me, the upgrade was well worth it.


Wolfgang Berberich
13.8 MB
English, French, German, Italian
Age Rating
Rated 4+
© Berbie Software


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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