Duct Tape Marketing
By John Jantsch
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Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America's leading small business marketing experts - John Jantsch
||CleanLike It or Not You’re Being Compared to TED||Marketing Podcast with Carmine Gallo - 2014 marks the 30th anniversary of the phenomenon knows simply as TED. At this point in time an entire generation has grown up feasting on TED Talks. - In the world of communication TED Talks are the gold standa...||5 3 14||Free||View In iTunes|
||CleanHow Much Transparency Is Too Much?||Marketing podcast with Pat Flynn - Transparency is a business concept that's been tossed around liberally these last few years. To some extent social media has forced organizations to be more transparent, because they no longer had the luxury of hidin...||26 2 14||Free||View In iTunes|
||CleanWhy Earned Media Is Essential to Marketing Success||Marketing podcast with Christina Daves - The term “earned media” is pretty fashionable these days. While it’s certainly taken on expanding meaning of late, I’ve been using it for years. - I’ve long felt that the blending of advertising,||19 2 14||Free||View In iTunes|
||CleanThe Future of Social Media||Marketing Podcast with Mike Stelzner - The title of today's post is one that I could write on a monthly basis. What's next in social media is a topic that seems to create a great deal of angst in marketing circles. -||12 2 14||Free||View In iTunes|
||CleanHow Do You Cultivate Work You Love?||Marketing Podcast with Cal Newport - Common wisdom suggests that if you love what you do you'll do just fine. I've found that while passion for your chosen line of work is certainly important - if you don't get good and what you do and people don'...||5 2 14||Free||View In iTunes|
||CleanProcess and Planning in Stories||Marketing Podcast with Kim McDonald - Some people learn by reading, some by doing and some by seeing. - And yet, a great deal of planning and process developed by organizations comes in the form of the dry written word only. -||29 1 14||Free||View In iTunes|
||Clean5 Most Popular Podcasts of 2013||Podcasting saw a huge renaissance in 2013 as major content producers woke up to the ease or production and portability afforded the spoken word. It didn't hurt that Apple made the podcast app a default app of the iPhone IOS either. -||2 1 14||Free||View In iTunes|
||CleanOffice Not Required||Marketing podcast with Jason Fried - My youngest daughter works for a tech start-up based in San Francisco. Only thing is, she's never been to San Francisco. She lives in Spokane Washington and arrived home for Christmas this year to spend a full ...||18 12 13||Free||View In iTunes|
||CleanWhy Audience Development Must Come Before Business Development||Marketing podcast with Jeffrey K. Rohrs - Click here to view a transcript of the podcast interview. Audio file transcribed by Rev.com - I was recently asked to help a mid sized software company devise a marketing plan. -||11 12 13||Free||View In iTunes|
||CleanIs Work Killing Us||Marketing Podcast with Tom Rath - By now you've read or heard one or more of the reports about the negative health impact of sitting hunched over a computer all day. No? Here's one from the Mayo Clinic and here's another from Lifehacker. -||27 11 13||Free||View In iTunes|
||CleanOur Success Is Determined Largely by Our Habits||Marketing podcast with Tony Stubblebine - The subject of habits is something I've written about often. In past shows with Charles Duhrigg, author of The Power of Habit and Tom Asacker, author of The Business of Belief we hit this topic pretty hard. -||20 11 13||Free||View In iTunes|
||CleanDo Entrepreneurs Need College?||Marketing interview with Alexis Ohanian Alexis Ohanian and Steve Huffman founded the social bookmarking site reddit shortly after graduating from the University of Virginia. They sold it a year later to media giant Condé Nast. You've seen the movie,||13 11 13||Free||View In iTunes|
||CleanCan You Build a Business Today Without Social||Marketing Podcast with Jeff Korhan - See, I still get asked that kind of question pretty much every day. "You know, that social media stuff is important, just no one in my industry is using it." - I stopped being geeked up about social media some...||30 10 13||Free||View In iTunes|
||CleanWhat Happens When You Cross Social Media with Stand Up Comedy?||Marketing podcast with Scott Stratten - So here's the money question really. Have we gotten more stupider or has social media just made it seem so? - I think it's the latter. People, and by that I mean me too,||16 10 13||Free||View In iTunes|
||CleanWho Should You Hire?||Marketing podcast with Dan Schawbel - When it comes to hiring business owners want to find people with the skills they need to do the job. - In that regard there are many positions where a set of predetermined skills are generally accepted as the “na...||9 10 13||Free||View In iTunes|
John's interviews are consistently informative with a great range of marketing and online experts. Definitely worth a listen.
My favorite marketer
Love your insights John. Some other examples for you:
1. Freshbooks: keeping it simple
2. Nudie.com.au: fun and great sense of humor with their products
3. Mailchimp: surprise by exceeding expectations(sent me a t-shirt when I completed my first email campaign). Also their language on their site is always so encouraging.
Keep up your solo podcasts as they are golden but would also love some panel discussions just cos they are fun!
Getting inspired while driving around is great and DTM is like a thick wooly jumper on a cold night. Very comfortable but really doing the job. Thanks mate.
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