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Vicinity

By Dave Eddy Digital Marketing & SEO Nerd

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Description

Advanced Digital Marketing Tactics, Stories and Technology Tips for Local Businesses, Franchises and Location-based Brands. Need to do local marketing better? We interview location marketing experts and business owners to bring you all the most effective strategies for location-based business growth. The Location Station Podcast is for small and medium sized company owners, larger brand marketers + anybody who wants to grow their share in localised markets (Online AND offline). We’re also about innovation. Technology is changing FAST and we want to help make sure businesses stay ahead of the curve. As much as this podcast is about local marketing, it is also about helping local and traditional-style businesses ADAPT and use marketing technology to reach wider audiences! From dentists to airports, plumbers to shopping malls, if location is important to your business or brand, this is the marketing podcast for you. Learn more at http://thelocationstation.com >>> Some of the location-based marketing strategies and stories we cover include: - Location-based marketing technology - Facebook Ads for Localised Engagement - Local SEO and link building - Digital analytics, call tracking and reporting - Google Adwords Pay Per Click Search Engine Marketing - Database marketing and automation - Business Websites and User Experience Design - Beacon technology for local marketing - Artificial Intelligence for Local Marketing - Virtual reality, augmented reality and mixed reality for marketing - Joint Ventures and Business Partnerships - Blogging and podcasting for local business - Online reputation management and reviews - Local marketing strategy - Business storytelling, branding and design - Content marketing and storytelling - Peer-to-Peer / Sharing Economy Marketplace Marketing - Drone technology for marketers - Local business online video marketing - Digital Marketing for Local Retailers - Customer service “hacks” - Local franchise marketing - Social media advertising and contests - Direct mail lead generation - Local display advertising and retargeting - Mobile marketing, advertising and SEO - Local business growth hacking and guerrilla marketing - Marketing tools and apps - Offshoring your marketing team - Reviews and reputation management - Local online marketing for franchises and corporate brands - Lead aggregators, directories and classifieds marketing - Instagram marketing for local businesses - Pinterest marketing for local businesses - Snapchat marketing for local businesses - Loyalty programs - And many more…

Customer Reviews

Awesome marketing podcast & a very handsome host

If I do say so myself, The Location Station Local Marketing podcast is a great resource for all the latest and greatest location-based marketing tactics, technologies and business stories. Obviously my view is very biased because I am the host hehe. Please though, have a listen and let us know what you think of the show by leaving us a review here on iTunes!
Hope you get some value out of the content. Thank you! Dave :)

Awesome!

Great content, looking forward to learning and applying to location based businesses!

Informative and humerous

A brilliant combination of very relevant and high end information, combined with Davids great sense of humour. Well worth the listen and subscription!

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Customer Ratings