By Mel Telecican
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Mel Telecican helps you navigate the myriad of ways individuals and business can leverage, productise and monetise knowledge and business data. Mel investigates the opportunities to uncover the obstacles, benefits and results experienced by people who have done it themselves for their own or other's businesses. Monetising Knowledge the podcast, was born out of a need to discern the best approach to 'work smarter and not harder'. To do that, Mel speaks with experts in their fields to talk about licensing IP, app development, video marketing for conversion, content marketing, online courses, pricing psychology, affiliate networks, media, podcasting, events/retreats/conferences, membership sites, masterminds, product development, speaking/pitching, webinars, audiobooks, quiz/diagnostic dev, blogging, vlogging, even software development.
||Clean39 - The roadmap to marketing your product successfully with Simon Dell||Simon Dell, Digital Marketer and Managing Director at simondell.com shares the four stage process he uses when planning to market a clien...||11 11 2018||Free||View in iTunes|
||Clean38 - How to create a successful online course with Lindsay Kirsch||Lindsay Kirsch, an Online Course Creation Specialist, joins us in this episode as we talk about creating online courses for your business...||14 10 2018||Free||View in iTunes|
||Clean37 - How to fix your pitch with Anthony English||If you are a business owner wanting to increase your sales or to have your messaging cut through the noise on social media, I encourage y...||7 10 2018||Free||View in iTunes|
||Clean36 - High-trust business marketing with Adam Franklin||In this episode, Adam Franklin, co-founder of Web Marketing that Works, shares with us how they help clients build trust by identifying a...||30 9 2018||Free||View in iTunes|
||Clean35 - Monetising social media with Stevie Dillon||In this episode Stevie Dillon, Director of Stevie Says Social, talks to us about the use of social media for service-based businesses. St...||23 9 2018||Free||View in iTunes|
||Clean34 - Marketing automation must-haves with Chris Davis||In this episode, I talk to Chris Davis, the Director of Education of ...||16 9 2018||Free||View in iTunes|
||Clean33 - Foundations for business with Angela Henderson||In this episode, I talk to Angela Henderson, owner of Finlee +...||9 9 2018||Free||View in iTunes|
||Clean32 - Design thinking for increased profitability with Ale Wiecek||In this episode I talk to Ale Wiecek, founder of SqrOne and a Cus...||2 9 2018||Free||View in iTunes|
||Clean31 - Systemise and automate with software solutions with Peter Burgess||In this episode, I talk to Peter Burgess who helps small to medium-sized enterprises systemise and automate their businesses....||26 8 2018||Free||View in iTunes|
||Clean30 - Direct response marketing with Dr Anthony Metivier||In this episode, I talk to Dr. Anthony Metivier, book author and ambassador for Thinkific. We talk about marketing products effectively i...||19 8 2018||Free||View in iTunes|
||Clean29 - Effective networking with Sally Eberhardt||In this episode, I talk to Sally Eberhardt, author of the book Pain-free Networking for Introverts. We talk about pitching and long-term ...||12 8 2018||Free||View in iTunes|
||Clean28. Products and services - from idea to execution with James Rose||In this episode, I interview James Rose, an engineer who brings ideas to life. We talk about how he successfully created 2 products that ...||5 8 2018||Free||View in iTunes|
||Clean27. Protecting Your Products and Services with Georgia Thomas||In this episode I interview Georgia Thomas, author of The Small Business Legal Toolkit, and we talk about protecting your business' pro...||29 7 2018||Free||View in iTunes|
||Clean26. What the GDPR means for Australian Businesses||In this episode, I interview Carrie Gurr, Director at Taipan Group Ltd. Taipan Group Ltd. provides advice and develops strate...||20 5 2018||Free||View in iTunes|
||Clean25. 12 Weeks To Get Your Course Online And Ready For Sale||In today's solo episode, I will walk you through the exact process I use to help my clients shape their online course, get resources up...||22 4 2018||Free||View in iTunes|
||Clean24. Creating Assets from Intellectual Property with Jacob Aldridge||In this episode I talk with Jacob Aldridge from businessDEPOT about how he is helping small business owners to identify and dev...||8 4 2018||Free||View in iTunes|
||Clean23. Rebroadcast: Online quiz & diagnostic tool development with Dr Emily Verstege||In this episode we are joined by Dr Emily Verstege about the untapped area of online diagnostics and quizzes for monetizing your knowledg...||1 4 2018||Free||View in iTunes|
||Clean22. Creating and publishing books with Dyan Burgess||In this episode I interview independent book publisher, author and illustrator Dyan Burgess. Dyan has self-published a whopping 2...||25 3 2018||Free||View in iTunes|
||Clean21. Leveraging LinkedIn with Adam Houlahan||In this episode, our guest is LinkedIn expert, Adam Houlahan from Web Traffic that Works where he helps people build personal and busines...||14 1 2018||Free||View in iTunes|
||Clean20. Masterminds as a business model with Jay Fiset||In this episode, I interview Jay Fiset the Creator of Masterminds to ...||7 1 2018||Free||View in iTunes|
||Clean19. How to avoid the new year business slump with Mel Telecican||On another solo episode this week. I suggest five things you can be doing to make the most of this quieter time to set it up your busines...||31 12 2017||Free||View in iTunes|
||Clean18. Is an Online Course right for You? with Mel Telecican||In this solo episode I talk about a subject that I am passionate about and that is helping people to identify whether an online course is...||24 12 2017||Free||View in iTunes|
||Clean17. Rebroadcast: Affiliate marketing unpacked with Martin Corr||In this episode we are joined by the co-founder of digital start-up agency ...||17 12 2017||Free||View in iTunes|
||Clean16. Rebroadcast: Speaking for influence & impact with Jacqueline Nagle||In this episode we are joined by acclaimed speaker, trainer, business consultant and founder of Speakable You, Jacquelin...||10 12 2017||Free||View in iTunes|
||Clean15. Websites that convert with Jon Hollenberg||In this episode we are joined by the Jon Hollenberg, from Five by Five, a Gold Coast based web design agency who b...||3 12 2017||Free||View in iTunes|
||Clean14. The recurring revenue model with James Schramko||In this episode we are chatting to James Schramko from Superfast Business and Silver Circle. This show is about the recurring revenue mod...||26 11 2017||Free||View in iTunes|
||Clean13. Product Development with Glen Carlson||In this episode we are joined by Glen Carlson from Dent Global - a global business accelerator program. We're talking about product devel...||19 11 2017||Free||View in iTunes|
||Clean12. When is the right time to monetise knowledge? with Tim Dwyer||In this episode we are joined by Tim Dwyer who talks to us about various ways to monetise knowledge.Tim has over 20 years in busin...||16 11 2017||Free||View in iTunes|
||Clean11. Video + podcasting for lawyers with Nicole Abboud||In this episode we chat to Nicole Abboud who hosts The Gen Why Lawyer podcast, based in the US.Nicole is the founder of Abboud Med...||14 11 2017||Free||View in iTunes|
||Clean10. Online quiz & diagnostic tool development with Dr Emily Verstege||In this episode we are joined by Dr Emily Verstege about the untapped area of online diagnostics and quizzes for monetizing your knowledg...||12 11 2017||Free||View in iTunes|
||Clean9. Content Marketing on Tap with Dan Norris||In this episode we are joined by the serial entrepreneur Dan Norris to talk about how he has used just content to market and grow his bus...||9 11 2017||Free||View in iTunes|
||Clean8. Developing an app for business with Nathan Challen||In this episode we are talking about App development. Have you ever considered apps for your business? There are a whole range of apps ou...||7 11 2017||Free||View in iTunes|
||Clean7. Affiliate marketing unpacked with Martin Corr||In this episode we are joined by the co-founder of digital start-up agency ...||5 11 2017||Free||View in iTunes|
||Clean6. Speaking for influence & impact with Jacqueline Nagle||In this episode we are joined by acclaimed speaker, trainer, business consultant and founder of Speakable You, Jacqueline Nagle....||2 11 2017||Free||View in iTunes|
||Clean5. Influencer Marketing with Danielle Lewis||Today we are joined by Danielle Lewis, the CEO and founder of Scrunch,...||31 10 2017||Free||View in iTunes|
||Clean4. Idea to execution + how to price with Geoff Hetherington||Today we are joined by Geoff Heathering the Clarity CEO who is a Global expert on attaining Business & Personal clarity.Descri...||29 10 2017||Free||View in iTunes|
||Clean3. Video & leveraging events with Tys Cobb||Today we are joined by Tyson Cobb from businessDEPOT. He is a...||26 10 2017||Free||View in iTunes|
||Clean2. Video content marketing with Simon Knapp||Today we are joined by Simon Knapp, Cofounder and CEO from Pixmoto. H...||24 10 2017||Free||View in iTunes|
||Clean1. Welcome to the Monetising Knowledge Podcast hosted by Mel Telecican||Monetising Knowledge comes from the acknowledgement that there are many feasible ways to reach a larger market and create additional reve...||22 10 2017||Free||View in iTunes|
Mel your episodes provide so much value every time. Thankyou for your exceptional offering.
A must for all business owners no matter your profession
The host is sensational. Asking all the questions we as consumers ask or should be asking!
Essential listening for savvy entrepreneurs
This podcast curates highly practical information from experts with proven track records in their fields.
The host asks all the questions that you’d ask yourself and keeps the focus on how entrepreneurs can put this priceless knowledge into practice for their own business.