PG Podcast Network by Paul Gardner | Media Marketing | Advertising | Business | Sports | Politics
By Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish
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Welcome to PG Podcast Network, where Media Marketing and Advertising collides with Politics, Sports and News.
||Clean25. A Voice of Hope from the Deep||How do you sell the story of our Indigenous brothers and sisters and is anybody really buying it? Join author of Return to Majaddin, Dr Robert Hoskin, on www.pgpodcast.com||9 11 2017||Free||View in iTunes|
||Clean24. How Do You Sell 237,629 Square Kilometres?||Tourism is business…big business. In fact, this year in Victoria, the tourism and event industry will generate $21B and employ over two hundred thousand people. So how do you sell a State to overseas and interstate visitors?||1 11 2017||Free||View in iTunes|
||Clean23. Everything you ever wanted to know about Marketing Attribution (assuming you’ve heard of it!)||Join AdRoll's Ben Sharp as he explains marketing attribution and why adtech and martech solutions are converging...on www.pgpodcast.com||1 11 2017||Free||View in iTunes|
||Clean22. How Do You Sell A Lawyer?||Selling lawyers? It’s almost become the Real Housewives of the Magistrates Court…smart marketing or dumb-down law? Join Mason Black’s John Sinisgalli and Christian Daly-Thomson on www.pgpodcast.com||13 10 2017||Free||View in iTunes|
||Clean21. Another Nation of Shopkeepers?||Are SMB's the backbone of Australia's growth or have we become just another 'nation of shopkeepers'? Join The Royal's Andrew Siwka on www.pgpodcast.com||25 9 2017||Free||View in iTunes|
||Clean20. Fashion…from the ground up Spring 17′||Spring has sprung and so have the fascinators and the fascinating...join former Fashions On The Field winner Emily Hunter as she previews what's in (and out!) on www.pgpodcast.com||21 9 2017||Free||View in iTunes|
||Clean19. There’s No Business Like New Business||Join PHD's Simon Lawson as he discusses the 5 emotional stages of pitching for new business on www.pgpodcast.com||17 9 2017||Free||View in iTunes|
||Clean18. Are Bitcoins worth two bob?||As at July this year, there were over 900 different cryptocurrencies available over the internet, the largest being Bitcoin, now accepted globally by 100,000 merchants and vendors. Is it really the money of the future or just a 21st century unicorn?||11 9 2017||Free||View in iTunes|
||Clean17. Is Fitness Changing Shape (Again)?||How do you market fitness to the masses trying to avoid increasing their own mass? And is fitness changing shape yet again? Join Fitness Show event director Shaun Krenz on www.pgpodcast.com||3 9 2017||Free||View in iTunes|
||Clean16. Can an Ad save a Marriage (and a Political Party)?||It's hard to imagine a more divisive subject in Australia than the debate over the legislation of same-sex marriage. But can advertising really swing the result one way or the other. Penso CEO Con Frantzeskos joins Paul Gardner on www.pgpodcast.com||3 9 2017||Free||View in iTunes|
||Clean15. Will Programmatic Simply Turn Out To Be Problematic?||Ever since media businesses began to spin off from advertising agencies in the 1990’s, they not only started to look different but in many cases, even started to talk differently. Now we have programmatic media which is not only a linguistic challenge||7 8 2017||Free||View in iTunes|
||Clean14. Are We Seeing A Brand Resurrection||In today’s fragmented media landscape, branding has become even more important as it may well often be the only form of communication a potential customer ever experiences. So much more than a logo or decision made by a junior marketing manager,||7 8 2017||Free||View in iTunes|
||Clean13. Year Around Carnival – Flemington Randwick 05.08.17||Lloyd springs back into action...is Bondi Beach on its way to the Cup? Plus all the review from Flemington and Randwick August 5...on www.pgpodcast.com||6 8 2017||Free||View in iTunes|
||Clean12. Year Around Carnival – Caulfield Rosehill||Year Around Carnival brought you by Vince Accardi and Racetrack Ralphy. Winx returns (via barrier) and James Cummings shows off a new star. Plus the racing reviews from Caulfield and Rosehill. Aired on July 29, 2017||31 7 2017||Free||View in iTunes|
||Clean11. Talk About A (Digital) Revolution||BUSINESSES TRADITIONALLY HAVE TENDED TO DEVELOP SCENARIOS AND FORECASTS BASED ON ONE YEAR AND FIVE YEAR PERIODS. BUT IN JUST THIRTY MONTHS TIME, WHEN MILLENIALS WILL MAKE UP HALF THE WORKFORCE FOR THE FIRST TIME,||26 7 2017||Free||View in iTunes|
||Clean10. The Year Round Carnival – Flemington Randwick||--||23 7 2017||Free||View in iTunes|
||Clean9. Sales Vs Whales – The Future Of Retail In Australia||Have you recently noticed how many retail spaces appear to be empty in what were once considered thriving retail strips and precincts? or how many stores seem to be constantly on sale? - So if a state of despair seems to currently cast a pall over the..||30 6 2017||Free||View in iTunes|
||Clean8. Champion of Change or Advertising’s Suffragette?||Given that fact that Australia gave women the right to vote 115 years ago, you’d think that any debate around gender equality would be, if not done and dusted, then at least a fair way down the track. Yet for some industries,||23 6 2017||Free||View in iTunes|
||Clean7. How Do You Put the Mini into Mini-series?||--||16 6 2017||Free||View in iTunes|
||Clean6. Was it all just for fun? Ft. Vanessa Ryan||--||8 6 2017||Free||View in iTunes|
||Clean5. How do you sell someone their own money?||--||31 5 2017||Free||View in iTunes|
||Clean4. How do you market a marketer?||--||22 5 2017||Free||View in iTunes|
||Clean3. Why go when you can Google?||--||15 5 2017||Free||View in iTunes|
||Clean2. How do you sell a rhino to an Australian?||--||8 5 2017||Free||View in iTunes|
||Clean1. Is it blatant plagiarism or innocent crytomnesia?||--||1 5 2017||Free||View in iTunes|
Paul Gardner knows his stuff. Really enjoy the insights he and his guest share on this podcast. Looking forward to future episodes!
I always look forward to listening to PG Podcasts. There is always something different and interesting for each topic - love it!
Networking in your ear
Great podcast on a range of current subjects and industries past and present. Paul takes a step back and asks the questions of the Everyman leaving you wanting to learn more. Definitely worth a listen to hear who the experts are right now.