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R.U.L.E.

Ja Rule

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Album Review

R.U.L.E. doesn't have much going for it, but it does include a few noteworthy songs: the album's lead single, "Wonderful," an R. Kelly showcase that also boasts an Ashanti feature; the album's street single, "New York," a Cool & Dre production with a pop-gangsta edge and strong raps from Fat Joe and Jadakiss; and lastly, "Life Goes On," a 2Pac-style ballad highlighted by features for Trick Daddy and Inc in-house producer Chink Santana. The album's remaining 60 minutes consist of standard-issue Ja Rule album filler: dreary pseudo-autobiographical raps that paint a conflicted portrait of Ja Rule, the paranoid pop-rap gangsta who believes himself to be a street martyr. Still, even if Ja Rule as an artist seems increasingly inauthentic with each passing album release, "Wonderful" is R.U.L.E.'s saving grace, playing like a trademark R. Kelly song, albeit one featuring Ja Rule and Ashanti.

Biography

Born: 29 February 1976 in Queens, New York, NY

Genre: Hip-Hop/Rap

Years Active: '90s, '00s, '10s

As the flagship artist for producer Irv Gotti's Def Jam-affiliated Murder Inc. label, Ja Rule became one of the rap industry's most commercially successful artists during the early 2000s, working closely with the hitmaking producer and his stable of talent. Born Jeffrey Atkins on February 29, 1976, in Queens, New York, Ja Rule established himself with Venni Vetti Vecci (1999), a hardcore debut album similar in style to the rugged thug rap then popularized by DMX and the Ruff Ryder collective. On...
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R.U.L.E., Ja Rule
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