Leadership communications with Rob Cottingham
By Rob Cottingham
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This year marks the 30th anniversary of my start in leadership communications. I've worked as a speechwriter, presentation coach and social media strategist—not to mention delivering my share of speeches. And over these 30 episodes, I'll share my best advice on how to plan, craft and deliver powerful speeches that change how your audience sees the world. If you're speechwriting, speaking or just wondering what goes into creating great presentations, this podcast is for you.
||CleanEp. 5. Get vulnerable||You've probably always been told to project confidence and certainty when you're speaking from the stage. But if you want to truly connect with your audience, a little vulnerability in your speech can go a long way. Links: Probably the...||2/14/2019||Free||View in iTunes|
||Clean4. Plot Your Emotional Arc||We've talked about your speech's one big story, the narrative arc. But running in tandem with it is something at least as important to your audience: the emotional arc. Music: “Upbeat” by Jon Luc Hefferman, used under a Creative Commons...||2/12/2019||Free||View in iTunes|
||Clean3. Tell one big story... with your audience as the hero.||There are almost as many ways to approach writing a speech as there are speeches. But each one boils down to a story — one where the audience can identify with the protagonist, and that pulls them forward to the conclusion. Here's how to make your...||2/2/2019||Free||View in iTunes|
||Clean2. Know your audience||Before you can move an audience to where you'd like them to be, you need to know them. And that means a lot more than a head count. Here's what to look for, and where to find it — so you know exactly how to reach and move them. Music: "Upbeat" by...||2/2/2019||Free||View in iTunes|
||Clean1. Know what you want to accomplish||The first thing you need to know before you start crafting a speech is this: what's your goal? What do you want your audience to think, feel and do at the end of your speech? Everything else follows from that. Links: One of my favourite speechwriting...||2/1/2019||Free||View in iTunes|