11 episodes

This series is dedicated to the resources, techniques, and latest trends to help you build an effective online presence for your small business. We focus on Small Business Web and Internet Marketing including website design and branding, content development and management, search engine optimization, web and email hosting, domain names, and other web site news.

Small Business on the Web: Internet Marketing Podcast Drive Thru Interactive

    • Business

This series is dedicated to the resources, techniques, and latest trends to help you build an effective online presence for your small business. We focus on Small Business Web and Internet Marketing including website design and branding, content development and management, search engine optimization, web and email hosting, domain names, and other web site news.

    • video
    Quick Tip - How To Change an Image into a Web Format

    Quick Tip - How To Change an Image into a Web Format

    Do you need to change an image format? Maybe you need to convert a PNG to a GIF? Or, do you need an EPS file converted to a JPG? SnipShot.com is a very easy to use, web-based image editor that allow you to change image formats. We've put together this screencast video to help you with this process.

    • 1 min
    • video
    How Much Is Your Web Site Worth?

    How Much Is Your Web Site Worth?

    Do you know how much your web site is worth? Rick interviews Tom O'Keefe with Bizak - an online business network which computes the profitability and valuation of Internet startups and connects entrepreneurs with investors.

    • 10 min
    Google Paid Search Clicks Are Down - Why?

    Google Paid Search Clicks Are Down - Why?

    Three reasons why Google paid search advertising clicks were down in January 2008 from the previous month. Financial news organizations overreact, resulting in a Google stock price drop, but Rick has a much more optimistic outlook.

    • 4 min
    Web 2.0 for Small Business - Does it work?

    Web 2.0 for Small Business - Does it work?

    You've heard Web 2.0 as an Internet marketing buzz term, but is it right for your small business? Rick and James discuss the features and practices of Web 2.0 and how it could apply to your online marketing efforts.

    • 28 min
    Quick Tip - Local Search Engine Marketing

    Quick Tip - Local Search Engine Marketing

    Local search marketing is one of the best and easiest ways to get your website listed at the top of the major search engines such as Google, Yahoo, and Microsoft Live Search (without search engine optimization).

    • 7 min
    Quick Tip - Email Signatures to Promote Your Business

    Quick Tip - Email Signatures to Promote Your Business

    Do you have an email signature? If not, you are missing out on an easy and under-rated form of marketing your business online. Here are some tips and guidelines to promote your business with branded email signatures.

    • 7 min

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