Strategy Talks by Funeral Results Marketing
By Robin Heppell, Funeral Results Marketing
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
Transparent, deathcare-focused, experienced, down to earth, accountable to the point of offering a 100% money-back guarantee – that’s how clients describe our marketing services and our funeral home and cremation websites. We describe ourselves as an online marketing agency that helps position your company and execute marketing in ways that leave the competition behind while saving money.
||Clean12 – How to Fix the Biggest Shopper Turnoff to Funeral Home Websites Today||This episode is about how to enhance and refine your funeral home or cremation provider website content to better engage and generate calls from shoppers. Like or share this video with your friends and colleagues.||7/18/2017||Free||View in iTunes|
||Clean11 – 10 Money-Saving Tips For Funeral Homes Using Google AdWords||Whether you are managing your own Google AdWords account for your funeral home or cremation business or wondering if the company that you hired is doing the best job for you that they can, here are 10 tips that can get you the best bang for your buck.||7/11/2017||Free||View in iTunes|
||Clean10 – The Hospice Connection – How to Win More Referrals||In 2011, 44.6% of all U.S. deaths occurred under the care of hospice. That number has a huge impact on the ability of funeral homes and cremation businesses to win calls. About 90% of low-cost cremation families choose a “provider” that hospice spea||6/27/2017||Free||View in iTunes|
||Clean09 – CremationConference.com Live Event Preview||Brian Young and Robin Heppell discuss Funeral Results Marketing’s upcoming live event, CremationConference.com that will be held in St. Petersburg, Florida from September 17th to 19th at the Don Cesar Hotel.||6/20/2017||Free||View in iTunes|
||Clean08 – Get The Money First and Make It Easy For People To Pay||When someone makes a purchase online they are expecting to pay – but early Cremation Arrangement Websites were just emulating the in-person arrangement of Stats > Services > Forms > Payment. We changed that – and our clients loved it.||4/18/2017||Free||View in iTunes|
||Clean07 – Cremation Arrangement Websites: The Numbers, Challenges and Benefits||On today’s show we will answer the question “Does it usually make good business sense to offer a cremation arrangement website so families can arrange a cremation by themselves?” We’ll look at what a Batesville Study and other relevant numbers h||4/11/2017||Free||View in iTunes|
||Clean06 – Stealth Marketing with Hidden Landing Pages on Your Funeral Home Website||Have you heard the adage: “If you try to be everything to everyone, you won’t be anything to anyone.” The problem is I still see and hear funeral homes using the line “Serving All Faiths” – but that message when received is received by an in||4/4/2017||Free||View in iTunes|
||Clean05 – Getting More Leads From Your Website – How to Appeal Online||On today’s show, we’ll be talking about how to get more leads from your funeral home website by causing shoppers to be genuinely interested in what you have to offer, and impressed by how you present yourself. There’s a lot to this topic,||3/28/2017||Free||View in iTunes|
||Clean04 – How To Use Free Obituary Promotion To Double Your Funeral Home Website Traffic||Before spending any money on Search Engine Optimization or Social Media Marketing, do these three strategies that will promote your obits for free, generate more online condolences, assist in your Google rankings, engage more people on Facebook,||3/21/2017||Free||View in iTunes|
||Clean03 – How To Use Website Analytics To Boost Your Website Performance||Like or share this video with your friends and colleagues. Topics discussed / In this video: 01:32 – Learn more about Web Analytics and improving your performance 03:12 – How to boost your website’s performance through Web Analytics 04:46 – How||3/3/2017||Free||View in iTunes|