Inside Steve's Brain
Business Lessons from Steve Jobs, the Man Who Saved Apple
This book is available for download with iBooks on your Mac or iOS device, and with iTunes on your computer. Books can be read with iBooks on your Mac or iOS device.
It is hard to believe that the same man revolutionized computers in the 1970s and '80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and put digital music on the map in the 2000s (with the iPod and iTunes). Inside Steve's Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets that underlie his success. In Inside Steve's Brain, Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world's most powerful brands. The result is a unique book: part biography and part leadership guide, impossible to put down.
Publishers Weekly Review
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