Streamlined Solopreneur : Optimize your systems, reclaim your time‪.‬ Accelerated

After 8 years, I'm changing the name of this podcast from How I Built It to Streamlined Solopreneur. Here's why. 
You can learn more at https://streamlined.fm 


★ Support this podcast ★

The first documented parachute jump happened in the late 1700s, when André-Jacques Garnerin just from balloons at “only” 2000 feet. He no doubt prepared for this moment, testing his parachute and doing everything he could to mitigate risk. Today, skydiving is a sport and a recreational activity, with a lot of safety measures and technology to further mitigate risk. 

Why am I telling you this? Because human beings are, by and large, risk-averse…so doing everything we can to reduce it is incredibly important. When it comes to launching a business, it, much like skydiving, is much less risky than it was 200 years ago. 

Part of that is the ability to create applications – and therefore launch software-based businesses – without code. That’s exactly what Karla Fernandes is going to talk to us about today. And she should know. She’s launched over a dozen native apps, without writing a single line of code.
 
Top Takeaways
When evaluating business ideas, prioritize those that solve user problems and gauge interest through pre-sales and feedback from friends, ensuring a user-centric approach and viability.Use no-code tools for faster product development, which allow you to validate, test, and iterate quickly.With no code solutions, you can test multiple product ideas simultaneously without significant investment, helping to hedge your bets and validate ideas quickly and affordably.Show Notes
Karla FernandesMillion Dollar Weekend by Noah KaganNative App: FigmaBravo StudioAirtable
Sponsors: 
Check out Liquid WebMemberful: Get your free trial for at memberful.com/howibuiltit

★ Support this podcast ★

Today we have a good old fashioned feed drop from my friends at The Podcast Host, and their show, Podcraft.
What really makes someone a successful podcaster? Is it a certain number of episodes, downloads, or reviews? Is it whether content creation has become their full-time job? Or could it be because they’ve been recognised with a prestigious award?
That's what they'll discuss on this episode, and every episode this season.
I hope you enjoy!
Check out Podcraft wherever you listen. 


★ Support this podcast ★

I love shuffling poker chips. In fact, I love playing poker…but there’s a fallacy in gambling that can get you into a lot of trouble. It’s the fallacy of sunk cost. Basically, you think you should continue what is ultimately a losing battle because you’ve already invested some amount of money in the pot.
The same thing can be applied to lots of stuff. Have you ever finished a book or a movie you didn’t like just because you started it? That’s the fallacy of sunk cost.
And I’m happy to say that 4 months into 2024, I successfully avoided that fallacy with something that, in January, I was all-in on: my “Be Everywhere” Strategy.
Show Notes
My Experiment with Substack and Being “Everywhere”Taking a bet on Substack’s Network Effect with Nathalie LussierWhy I’m Killing my MembershipPodcast Workflows
Sponsors: 
Check out Liquid WebMemberful: Get your free trial for at memberful.com/howibuiltit

★ Support this podcast ★

I'm trying something new: a "Month in Review" episode for members only. I'll cover:
* Time tracking reports
* Income reports
* Spending
* Accomplishments
* Current Projects
* Things I can do better
* Personal life updates

This one's a little clumsy because it's the first one and it's been a long day, but I'd love your feedback! Send it to https://howibuilt.it/feedback/

Also I decided against video for this one — if you'd like to see it, let me know!

I remember touring a Murano Glass factory on my honeymoon to Italy. Basically as soon as we stepped foot into the place, a man giving us the tour had us pegged. So when it came time to sell us something, he didn’t just ask us if we wanted to buy some glass art. 
He painted us a picture of a unique conversation piece that we can put in our home, to help us remember this time at the beginning of our marriage. To turn into a family heirloom for when we have kids and grandkids. He wasn’t selling us glass. He was selling us a vision of our future. And it worked like gangbusters. 
So how can we do that for our customers? That’s what Georgiana Laudi is here to talk to us about. She is the co-author of Forget the Funnel, a book that had a profound effect on my business – and today, we’re talking all about jobs to be done, research, and capturing the voice of our customers. 
Top Takeaways
Understand the "Jobs to Be Done": Customers aren't buying products themselves, but rather the solutions the products offer. Identify the specific jobs your product or service helps customers accomplish. Capture the Voice of the Customer: Conduct customer interviews to capture actual language and patterns from customer conversations. Continuous Customer Research: Regularly conduct foundational research every 6-12 months and ensure it's continually validated based on industry shifts. Show Notes
Georgiana LaudiGeorgiana on Forget the FunnelWhat are Jobs to be Done?Demand Side SalesForget the FunnelHow to be a Scrappy Researcher (to Actually Sell Products) with Becky Pierson DavidsonCopyhackersForget the Funnel Podcast
Sponsors: 
Check out Liquid WebMemberful: Get your free trial for at memberful.com/howibuiltit

★ Support this podcast ★