iPhone Screenshots


HELPFUL - The plastic fighting app
Recycle, reuse and get rewarded

HELPFUL is a free app tackling the enormous problem of coffee cups and plastic bottles not being recycled properly and ending up in landfill and our oceans.

HELFUL is the world’s first plastic recycling and reusing app, using innovative, accessible and smart technology to empower people to solve the problem of plastic pollution. We help them break the plastic habit by rewarding them for recycling, reusing and reducing single plastic usage with free eco-friendly products.

We currently have HELPFUL Bins in Canary Wharf in London and we add more every day. We are partnering with the UK’s leading brands, retailers and shopping centres to enable them to recycle their coffee cups and water bottles and reward their customers for reusing.

NOTE: You can still use the app to recycle and get rewards even if we don't have a HELPFUL Bin close to you. We will educate on the plastic types and guide you how to best recycle your coffee cups and water bottles.

Live a plastic free life and get rewarded for your sustainable living.

What’s New

Version 1.1

We launched an exclusive partnership with Canary Wharf to help those visiting and working on the Canary Wharf estate. All the recycling bins have been enabled to work with our app so you can recycle your coffee cups and water bottles and earn rewards in a pioneering estate-wide effort to drive behavioural change.

Introduced the Reuse functionality - Use your own reusable coffee cup, water bottle, food container and bag with participating retailers on the Canary Wharf estate and get rewards.


48.2 MB
Requires iOS 11.0 or later. Compatible with iPhone, iPad and iPod touch.
Age Rating
Rated 4+
© Helpful Ltd


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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