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Microsoft Tag

By Microsoft Corporation

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The Microsoft Tag app lets you instantly connect to a whole new world of information and entertainment. This latest version now reads Microsoft Tag barcodes and QR Codes. No need to type long URLs or text short codes; simply scan a 2D barcode wherever you see one. Tag recognition technology transforms traditional marketing, such as print advertising, billboards, packaging and LCD displays, into live links that immediately access info, videos and other materials online… no typing required.
The Tag app also gives you a visual history of your last 15 scans and allows you to flag and organize your faves in multiple ways, as well as view content in an embedded browser and share items via email, Facebook and Twitter. Plus, it allows you to save and edit contact information.

What's New in Version 5.7

* Support full iPhone 5 screen size
* Support iOS 6 native Facebook integration
* Bug fixes

iPhone Screenshot

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Customer Reviews

Works, but not good.

The actual scanning ability is fine (but then, all such apps seem to be good these days, especially with the current cameras)
Unfortunately; the actual usage process is fundamentally flawed:
It _requires_ a data connection to merely scan the tags/codes (why on earth can't it simply translate??!)
The actual use of the app is unnecessarily convoluted - just start and scan is too much to expect.
Scanning a tag immediately does something; no ID of what it is, or "would you like to..?"
And the UI design / appearance is far from the basic standard we have come to expect of even the newest and smallest indie app developers.

In fact; reading through all this, I don't know why I'm giving it two stars! It works and is stable, that's it.

Privacy failure

The app's terms and conditions state that Microsoft will send details, including something that will identify your device, to the tag owners.

"includes information such as your phone model and version, Tag Reader version, browser version, regional and language settings, and a unique identifier that identifies your device"

No thank you. App deleted!


As soon as you hit that scan button the camera opens, then it crashes.

Microsoft Tag
View In iTunes
  • Free
  • Category: Productivity
  • Updated:
  • Version: 5.7
  • Size: 2.5 MB
  • Languages: English, French, Italian, Korean, Simplified Chinese, Spanish, Turkish
  • Developer:

Compatibility: Requires iOS 4.3 or later. Compatible with iPhone, iPad, and iPod touch.

Customer Ratings

Current Version:
All Versions: