Brutal Simplicity of Thought
How It Changed the World
This book is available for download with iBooks on your Mac or iOS device, and with iTunes on your computer. Books can be read with iBooks on your Mac or iOS device.
Simplicity looks easy. It's not. It's easier to complicate than simplify. This book presents stunningly simple examples of concepts that have changed the world - from the single piece of paper that became the American Declaration of Independence, giving birth to the most powerful nation in the history of the world, to the symbol and line that enables us to write music. Thought-provoking and incisive, Brutal Simplicity of Thought is the distillation, in words and pictures, of the Saatchi method of creativity.
Whether you are a student, a manager, self-employed or a CEO, this book has something to teach us all: simplicity rules.
I am going to keep this simple. Who can argue against the creative talents of Saatchi. The book is a quick read. It looks beautiful.
Great Concept. Well Written. Poorly Made eBook!
There are many ways to create an eBook...this wasn't the best way! All the images within the first half of the book drop off the pages - impossible to see! You cannot make notes or highlight any text. You also cannot increase the size of the text without manually pinching the screen to zoom in - making reading this eBook anything but 'Simple'!