Jony Ive Jony Ive

Jony Ive

The Genius Behind Apple’s Greatest Products

    • 4.4 • 119 Ratings
    • £7.99
    • £7.99

Publisher Description

An intimate look at the legendary British designer behind Apple's most iconic products - including the Apple Watch

With the death of Steve Jobs in 2011, JONY IVE has become the most important person at Apple. Some would argue he always was.

Steve Jobs discovered Ive in 1997, when he found the scruffy British designer toiling away in a studio surrounded by hundreds of sketches and prototypes. Jobs instantly realised he had found a talent who could reverse Apple's decline, and become his 'spiritual partner'.

Their collaboration produced iconic products including the iMac, iPod, iPad and iPhone. Designs that overturned entire industries and created the world's most powerful brand.

Little has been known about this shy, softly-spoken designer. Until now. This riveting book tells the story of a creative genius, from his early interest in industrial design to his meteoric rise, as well as the principles and practices that led Ive to become the designer of his generation.

'Sheds new light on technology's most-watched design team' Observer

'A real pleasure' GQ

Leander Kahney has covered Apple for more than a dozen years and has written three popular books about Apple and the culture of its followers, including Inside Steve's Brain and Cult of Mac. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.

GENRE
Business & Personal Finance
RELEASED
2013
18 November
LANGUAGE
EN
English
LENGTH
288
Pages
PUBLISHER
Penguin Books Ltd
SIZE
9.1
MB

Customer Reviews

Olli Smith ,

Enjoyed this book

I have thoroughly enjoyed reading this book. Jony's story is extraordinary and I love Apple remarkable tale so reading the story of their most important Designers, was a really cool thing to read! I did love this story and the references from people who know Jony are very good, the one thing that let's down the Author/Publisher/book is that there are a dozen spelling and grammar mistakes and this just annoyed me. Especially since, this book is about a perfectionist designer who works in a clean, simple and perfectionist company. However, this doesn't mean you shouldn't give this story a read!

Kevan Gordon ,

Um-ium

Loved the subject matter and quite pleased with the book overall. However, I must get the following off my chest.

Despite living in the USA for so many years, Jonathan has lost none of his London accent. During his speech at Steve Jobs’ memorial he even poked fun at his own accent and, in particular, his correct use of Aluminium instead of Aluminum.

So, I expect anyone who quotes Jonathan to ensure that his words are written as spoken. In other words, Aluminium instead of Aluminum. However, throughout this book both words appear together… sometimes in the same sentence! I found this rather annoying while reading. I often had to re-read parts, as I was unsure if I was still reading a quote from Mr Ive, or the author’s own words.

M_Kirkham ,

Delightfully Insightful

A brilliant insight into not only the world of Apple, but the way the company is run from the inside with a surprising amount of information considering the secrecy the organisation is known for.

This book paints a great picture of Sir Jony Ive's story from childhood to Senior VP at Apple and provides "behind the scenes" looks at how both the ground-breaking and less-successful products came into being.

I would recommend this book to anyone interested in Apple or design, with the book explaining everything excellently so that if you're not familiar with either you fully understand what's been written about.

Great job L. Kahney!

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More Books by Leander Kahney

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Jony Ive Jony Ive
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Jony Ive Jony Ive
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