Supply Chain Management & Logistics: An introduction to Principles and Concepts
by Cranfield University
To subscribe to an iTunes U course, click View in iTunes.
- A business professional, from any function, can use the course as a means for reflection, identifying how the collaborative principles required within the supply chain can gain competitive advantage by increasing value and reducing costs
- Educators can use the course in a number of ways: a) as an introduction to more advance programmes b) Utilised within a course to provoke discussion. For example, a podcast or video can be viewed and group discussion or syndicate work questions set. E.g. Video XYZ discusses ABC, what are the strengths and weakness of this argument?
- Students of any discipline can use the course as an introduction to the topic providing them additional views, ideas and concepts that can be utilised and explored in more depth for assignments. Those considering specialising in the subject area of Logistics and Supply Chain management may also wish to take the course as a short pilot and introduction to see whether they really want to pursue the topic in depth.
|1||The Temple of Supply Chain Resilience||--||1:12||Free||View In iTunes|
|2||Omni Channel and Multi Channel Retailing||--||1:12||Free||View In iTunes|
||Developing and implementing Supply Chain Strategy||--||30:33||Free||View In iTunes|
||What is Logistics and Supply Chain Management?||--||27:48||Free||View In iTunes|
|5||3Ts of highly effective supply chains||--||--||Free||View In iTunes|
|6||Bad Language Costs Billions||--||7:13||Free||View In iTunes|
|7||Biodiversity: An Issue for Business||--||6:17||Free||View In iTunes|
||Operating Supply Chains in China||--||34:38||Free||View In iTunes|
||Operating Supply Chains in Brazil||--||38:28||Free||View In iTunes|
|10||60 Seconds on Supply Chain Strategy||--||1:12||Free||View In iTunes|
An excellent set of tools
I've started to use these tools as a way of inspiring interest and increasing knowledge of supply chains in our organisation. It's early days but having these tools available with an inspirational professor like Richard I am sure will provoke interest and increase knowledge within my organisation. That should give us better decisions and ultimately competitive advantage.
When the Bacardi Breezer was introduced in 1996, it outsold its forecast by 5 to 1 and became a FMCG product trapped in Bacardi's slow-moving supply chain. Did the company cope? Yes, they successfully took 'drastic action'. To find out how, subscribe to this iTunes course for free and listen to the first podcast... Professor Wilding is a very experienced academic from Cranfield University (a UK centre of excellence for Supply Chain research), so I felt really confident that the course material would be high quality and I wasn't disappointed.
Using iTunes to share supply chain insights is a really interesting idea. I'm especially curious to understand whether its convenience could (a) allow busy professionals to pick up new ideas whilst travelling; (b) help people with caring responsibilities to learn at home; and (c) give much-needed educational access to audiences in the developing world. Better supply chains make the world a better place.