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Business For Superheroes

By Vicky Fraser

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In a world of limitless marketing BS, corporate jargon, and shiny-suited liars — who can you count on for the simple stuff you need to grow your business? If you’re a freelancer or small business owner, check in with Vicky from for Stuff You Need To Know.

Customer Reviews

Top Gear for business owners

Vicky’s infectious enthusiasm, combined with a labyrinthine knowledge of her subject and inter-related disciplines, and her genuine desire to see others improve their businesses and their work/life balance is, there’s no other word for it, irresistible. This is coming from a sole trader of 23 years who was quite prepared to curmudgeonly grumble his way from here to retirement. Vicky and Joe’s podcast has given me new ideas for my business and though the increased revenue is nice, what’s more valuable is the feeling of being less commercially isolated. Her ideas are making my job fun again, and though the weekends still can't come soon enough, the workday weekdays ain't so bad now either.

Unmissable for business owners

I’ve been a member of Vicky’s Inner Circle for a while, but I still make sure I tune into her podcasts. Of course they’re brilliant - I’d expect nothing less, but here’s specifically why I listen to every episode:
1. It’s super-easy to absorb. You don’t find yourself running the words back through your head to make sure you’ve understood. It’s like Vicky and Joe are there in the room with you, having a chat over a drink.
2. You’ll learn a lot. I know this might sound obvious, but it’s surprising how much you retain when you’re listening to something fun versus boring old marketing w*nk. If it’s entertaining then you’re that much more tuned in, and it sticks. Useful.
3.You’ll find yourself going: ‘Oh yeah - that’s what it’s like for me, too!’. Both Vicky and Joe run their own businesses, so they genuinely know how it is, and they know how you feel. Bad clients, worse money, long hours and no time for fun; Vicky’s been there and she worked it out, so she knows how you can get your business out of a rut and start growing.
4. They actually are funny. Honestly, truly - I’m not just saying that. I almost choked on my coffee the other day whilst laughing with a mouthful. Bloody hilarious - with or without the gin.
My advice? Get yourself subscribed, now.

Vicky is a marketing superhero!

Love Vicky and her work! She’s helped me pull my business from mediocre to mega. Together with joe their podcast is entertaining and informative- for anyone swimming the infested waters of small business, take a dive with Vicky and she’ll show you the way!

Business For Superheroes
View in iTunes

Customer Ratings