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Digital Media 360 - Marketing for the Digital Age

By Codeworks

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Description

This flagship Codeworks 'Think and a Drink' event from 20th September 2006 was recorded live at the Sage Gateshead. The event brought together some of the leading professionals in digital marketing to talk about best practice for targeting consumers across all digital channels. From the integration & measurement of digital marketing, to maximising the technological potential of online, mobile and interactive technologies, this gave access to cutting-edge solutions for integrating digital channels as part of the wider marketing mix, creative techniques to boosting brand awareness and maximising returns on digital channels and a core insight into our emerging digital future and the best strategies to successful digital implementation.

Customer Reviews

Marketing in the digital age

This is a very interesting podcast that discusses many issues regarding the internet and digital marketing. Looking at the future and also assessing todays trends it will give you an insight of what professionals think and how todays cutting edge media specialists are coping with the vast amount of new technology and media platforms.

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Digital Media 360 - Marketing for the Digital Age
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  • Free
  • Category: Podcasting
  • Language: English

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