Local Online Lead Generation
By Robert Keating
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What do local business owners need to do to get ranked in Google and generate leads and sales from their website? In this podcast we discuss online marketing for businesses, particularly local businesses, looking at web design, search engine optimisation, content marketing, lead generation and generally how to use the internet to grow a business.
||CleanCreating Quality Content For Your Business Website||Time is always an issue for busy business-owners and with creating quality web content being a time-intensive undertaking it is important to leverage this time and create content that will be relevant long into the future.||4 2 2016||Free||View in iTunes|
||CleanSix Principles of Persuasion – How To Influence People in Business||Influence – The Principles Of Persuasion So the last 2 episodes have focused on six principles of persuasion and these principles were; consistency reciprocation social proof liking authority scarcity I got most of the information for these two episod||11 12 2015||Free||View in iTunes|
||CleanPrinciples of Persuasion – Part II||In the last episode I highlighted three of the six primary principles of persuasion – consistency, reciprocation and social proof. In this post I will look at three more – authority, liking and scarcity. Understanding and employing these principles||9 12 2015||Free||View in iTunes|
||CleanThe Principles of Persuasion, or How to Sell More Stuff – Part I||Sales Psychology and Business Websites If you can sell you’ll never go hungry. I’ve heard that a few times over the years and it’s pretty difficult to argue with. We’ve all come across people who have ‘the gift of the gab’,||7 12 2015||Free||View in iTunes|
||CleanPractical Ideas for Getting Incoming Links to Your Business Site||Incoming Links For Business Sites This week we discussed Page Authority and Domain Authority and the fact that they are metrics which go a long way to determining Google visibility as they reflect the trust and authority of incoming links.||4 12 2015||Free||View in iTunes|