The Melting Pot Podcast
By Matthew Eldridge
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Tune in every week for practical tips on how to use your website, design and automated marketing strategies to help scale and improve your business.
||Clean022 - 5 Reasons To Start A Membership Site||Building a membership site for your business is an excellent way to establish yourself as an expert within your niche. A membership site will also generate an additional means of recurring revenue, increase lead generation and help you to create a...||15 1 2019||Free||View in iTunes|
||Clean021 - 5 Ways To Generate Extra Income Through Your Website||Not every entrepreneur or business owner is a natural salesperson – and that’s okay! You don’t need to be a professional marketer to sell online. You also don’t need to spend a fortune on expensive tools and complex automations to start...||8 1 2019||Free||View in iTunes|
||Clean020 - How To Get More Traffic To Your Website||There’s one key thing you need to get enquiries, and that’s getting people to look at your website. Generating traffic is vital to the success of every online business because, without it, your business can’t grow. After all, without customers...||1 1 2019||Free||View in iTunes|
||Clean019 - How To Get More Leads & Subscribers Through Your Website||Your website is your online home, and if it’s not producing any leads, it’s time for a change. Designing a website that’s built for lead generation should be your top priority as an online business. If you want to escalate sales and enquiries...||25 12 2018||Free||View in iTunes|
||Clean018 - How to Consistently Engage and Automate Lead Generation on LinkedIn with Andy Gwynn||If you know you should be using LinkedIn to generate new leads, engage consistently with your connections and get conversations & meetings offline, take a listen to this episode of the podcast with my special guest, Andy Gwynn. Andy is a personal...||11 12 2018||Free||View in iTunes|
||Clean017 - 7 Automations Every Business Should Have||Implementing automation in your business can greatly reduce repetition and wasted time, which are two things that can really slow down the growth of your business. On this podcast episode, we discuss the seven automations every business should have to..||4 12 2018||Free||View in iTunes|
||Clean016 - The Future Of Marketing and Sales Automation With Chris Davies||In this episode of The Melting Pot podcast, I’m joined by Chris Davies, the Head of Education at Active Campaign. During the interview, we talk about the power of marketing and sales automation. We also explore what the future looks like with...||27 11 2018||Free||View in iTunes|
||Clean015 - Why You Should be Using Automation in your Business||In this episode of the podcast we’re talking about automation and the importance it has if you’re looking to grow your business, save time and be more consistent in the way you do things. There’s a lot more to it than sending a few emails...||20 11 2018||Free||View in iTunes|
||Clean014 - Using Funnels to Qualify More Leads and Make More Sales||Most people think a funnel is a kitchen utensil. But when used right, a sales funnel can help filter out hot leads and close more sales by helping you to save time from selling to people who will never buy from you. In this episode of the podcast, we...||13 11 2018||Free||View in iTunes|
||Clean013 - How to Use Direct Mail to Power Up your Marketing with Oli Luke||We’re living in a digital age where most businesses focus their marketing efforts online, and more traditional marketing strategies (such as direct mail) are left to gather cobwebs in the sidelines. However, smart business owners understand that...||6 11 2018||Free||View in iTunes|
||Clean012 - The Power of Content Repurposing with Amy Woods||Creating fresh and engaging content on a consistent basis takes a lot of time and resources, which is why it’s so important to get the most from your content by repurposing it into different formats. However, the majority of companies don’t have a..||30 10 2018||Free||View in iTunes|
||Clean011 - Using Content Marketing to Generate and Close Sales||Most people are producing content but seeing no results. For this reason, content marketing becomes one big stress and hassle. Content marketing should be used to build awareness, solve potential customers problems and help convert them into paying...||23 10 2018||Free||View in iTunes|
||Clean010 - How To Use Your Website To Become An Authority||Being seen as an authority in your field has so many positive effects on your brand, the types of clients you attract and the money you earn. In this week’s podcast episode, we look at the ways you can position yourself as an authority, not only in...||16 10 2018||Free||View in iTunes|
||Clean009 - The Importance of Having Clarity on your Website||Did you know that if someone can’t understand what you do from your website within the first 3 to 5 seconds, they’re gone? They’ll not only click off your website, but they’ll take their potential business away with them. In this podcast...||9 10 2018||Free||View in iTunes|
||Clean008 - Getting the Fundamentals Right for Marketing and Website Success||Your website has the power to fuel your business with more leads and sales. But as you grow your business, it's easy to get so caught up with the different tactics and shiny new tools that you miss the fundamentals of what it takes to build a...||2 10 2018||Free||View in iTunes|
||Clean007 - How To Write Copy That Sells With Seb Greenwood||Crafting compelling copy is an art form. But most business owners don’t have the time (or the skill) to write their own copy for their websites. So, they often outsource content creation to professional copywriters such as my guest on this podcast...||25 9 2018||Free||View in iTunes|
||Clean006 - How to use Story Telling in your Marketing with Lucy Collier||People have been telling stories since the dawn of time. The only thing that’s changed is the way we tell them. In this podcast episode, I explore how businesses can leverage the power of storytelling in marketing with my special guest, Lucy...||18 9 2018||Free||View in iTunes|
||Clean005 - Why You Need a CRM to Power Your Business with Nathan Bradley||A customer relationship management (CRM) system is a valuable asset that manages, tracks and analyses customer interactions. Building relationships with your customers should be at the forefront of your business, and CRM can help you to do that. It...||11 9 2018||Free||View in iTunes|
||Clean004 - How To Effectively Use PPC To Grow Your Traffic With Natasha Conway||PPC (pay-per-click) is a powerful method of digital marketing that, when harnessed properly, can have a major impact on your business. If you’re struggling to attract valuable traffic to your website and sales are rather slow, PPC could be your...||4 9 2018||Free||View in iTunes|
||Clean003 - 7 Key Elements Of Influence To Use On Your Website||Some people are more charismatic than others. When they speak to a crowded room, everyone takes notice because they demand attention. They use their magnetic pull to entice their audience, persuade people to agree with them and most importantly, win...||28 8 2018||Free||View in iTunes|
||Clean002 - The Melting Pot Podcast - Are Websites Dying Out||Some experts you don't need a website to be successful. In this episode we discuss the benefits of having a website for your business.||9 7 2018||Free||View in iTunes|
||CleanThe Melting Pot Podcast - Episode 1||Welcome To The Melting Pot Podcast||27 6 2018||Free||View in iTunes|
A great podcast Matt
Hi Matt, another great podcast and many thanks for sharing so much useful information. Top work and well done. Kind regards, Alec
Informative and a great listen!
Love listening to Matt and co. on the way to work or meetings, always very informative and actionable advice - and just straight to the point too - no fluff, just facts!