Warren Whitlock Warren Whitlock

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When I saw that Aurora Gregory descibed herself as a lover of good cake, I have to find out more. 

And more that that, I learned that she has the reputation of getting people onstage. I know that makes a huge different for any author, thought leader and of course, speakers. 

Aurora Put it Well..

Public speaking is the fastest way to grow your career, build your business or move your message. Nothing beats networking from the stage where you are confirmed as an authority on your topic!

But in order to speak, you have to get picked. Over 15 years of experience in writing speaker proposals for some of the biggest names in business went into this book. You’ll learn everything David, my co-author, and I have done to achieve a 60% proposal acceptance rate for our clients. Don’t struggle with speaker proposals. Learn what to do to land gigs where you speak in front an audience filled with potential customers.

About Stop Boring Me!: How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv 

Coming up constantly with a steady stream of marketing content, stories, and ideas that inspire excitement, interest and banish boring can be challenging. Your content-weary audience is saying “Stop Boring Me!” You cannot connect meaningfully with your audience if you bore them. There’s just too much content chasing too little mindshare today. And most business marketing stinks because it is transactional, superficial and not human. 


The good news: it doesn’t have to be that way because everyone is creative. Your inner kid is smart because it knows how to play. What if you could create engaging marketing content and storytelling, and generate kick-ass, fun and relevant ideas for stories, articles, branding, social media campaigns, sales presentations, and even new products? Well there is a fun way to do exactly that: by applying key concepts from the world of improvisation. Don’t worry – this is not about theatricality, so you don’t have to perform. It is about playfulness, however, and unleashing your inner kid. Bringing key concepts from the improvisation stage to your marketing, sales, branding and products page – or business stage, if you like – can help you, your team, your company and your business generate ideas that kick boring to the curb. While this book will help you be more funny, it’s focused on fun as a creative catalyst for content idea orgasms: when different things come together in a fresh, human and engaging way that makes you and your audience say “aww yeah!” 


 

Short but deep interview with Brian Solis, author of

 X: The Experience When Buiness Meets Design. 

Brian is a return guest and friend for many years. He has a cool job doing what I think about everyday.. helping businesses adapt to the changing world of technology and shifts in the way us human beings view the world and experience life. His day job is a Principal at Altimeter Group, a Silicon Valley research and advisory firm.

We hear a lot of fads and buzz words about what makes a good business. Some of it from research and perspective from people like Brian Solis that gets misquote and sensationalized by pundits and media. I've learned to follow the hype back to the serious source.. often leading to insights that are missed by the masses and often that source is Brian Solis. 

Brian's new book is unlike his previous book. It's very much a book, not intended for a digital format and a departure from the text only format. We talked about why he did that, how it changed the experience of reading for me, and whether it's a trend. 

http://www.blogtalkradio.com/warren/2015/12/10/the-experience-when-business-meets-design

You can read more about Brian Solis and his latest work at XtheBook.com.

Kare Anderson is a speaker, coach, Forbes columnist and Emmy-winning former journalist for the Wall Street Journal and NBC. She has been a public speaker in 18 countries, speaker at TEDxBerkeley, and consultant to companies, sports teams, startups, government leaders and non-profits. Her ideas are cited in at least 18 books. She is the author of Getting What You Want, Walk Your Talk, Beauty Inside Out and Resolving Conflict Sooner.

Follow Kare on Twitter @KareAnderson, on Facebook and LinkedIn, or at her blog Moving From Me to We.

Alisa Maclin, IBM VP of Marketing for IBM Mobile Enterprise, discusses how mobile will impact new ways of working, live at IBM InterConnect.

Find out more at IBM.com/mobilefirst.