The Cornell School of Hotel Administration on Hospitality The Cornell School of Hotel Administration on Hospitality

The Cornell School of Hotel Administration on Hospitality

Cutting Edge Thinking and Practice

    • 29,99 €
    • 29,99 €

Descrizione dell’editore

This cutting edge and comprehensive book—with contributions from the star faculty of Cornell University's School of Hotel Administration—offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to:

Develop and manage a multinational career and become a leader in the hospitality industry

Maximize profits from franchise agreements, management contracts, and leases

Understand and predict customer choices, and motivate your staff to provide outstanding service

Manage hospitality businesses and the real estate underlying the businesses

Control costs, coordinate branding strategy, and manage operations across multiple locations

GENERE
Affari e finanze personali
PUBBLICATO
2011
31 marzo
LINGUA
EN
Inglese
PAGINE
512
EDITORE
Wiley
DIMENSIONE
13,1
MB

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