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Expert Interviews

by Duke University Libraries

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Description

Interviews with various experts regarding the AdViews project, television commercials, and the D'Arcy Masius Benton & Bowles ad agency. Interview subjects include Roy Bostock, former CEO of D'Arcy Masius Benton & Bowles; Skip Elsheimer, founder of A/V Geeks; George Grody, visiting professor at Duke University and former marketing executive at Procter and Gamble; Jill Katte, Digital Collections Program Coordinator in the Duke University Libraries; and Jacqueline Reid, Director of the Hartman Center for Sales, Advertising & Marketing History in the Duke University Libraries.

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