Predictably Irrational - Apple TV Podcast
By Dan Ariely
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When we make decisions we think we're in control, making rational choices. But are we? Entertaining and surprising, Dan Ariely unmasks the subtle but powerful tricks that our minds play on us. Tune in for new episodes that highlight a chapter of the book!
|1||VideoHow an Injury Led Me to Irrationality (Apple TV)||--||1/4/2008||Free||View in iTunes|
|2||VideoThe Truth about Relativity (Apple TV)||--||2/18/2008||Free||View in iTunes|
|3||VideoPaying the Price (Apple TV)||--||2/29/2008||Free||View in iTunes|
|4||VideoFREE! (Apple TV)||--||3/5/2008||Free||View in iTunes|
|5||VideoThe Cost of Social Norms (Apple TV)||--||3/17/2008||Free||View in iTunes|
|6||VideoThe Influence of Arousal (Apple TV)||--||4/21/2008||Free||View in iTunes|
|7||VideoI'll Stop Procrastinating... Tomorrow. (Apple TV)||--||7/30/2008||Free||View in iTunes|
|8||VideoThe High Price of Ownership (Apple TV)||--||1/13/2009||Free||View in iTunes|
|9||VideoKeeping Doors Open (Apple TV)||--||1/13/2009||Free||View in iTunes|
|10||VideoThe Effect of Expectations (Apple TV)||--||2/4/2009||Free||View in iTunes|
|11||VideoThe Power of Price (Apple TV)||--||3/9/2009||Free||View in iTunes|
|12||VideoThe Context of Our Character (Apple TV)||--||3/12/2009||Free||View in iTunes|
|13||VideoWhat is Behavioral Economics? (Apple TV)||--||3/12/2009||Free||View in iTunes|
One to keep around
Great short reminders of how consumers are all basically crazy - some of us just more certifiable - and of how to sell to the them.