Medical Sales Guru Podcast
By Mace Horoff
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Medical Sales Guru is the free weekly podcast that is dedicated to driving success for Medical Sales Professionals that provide goods and services to the health care industry and its providers. Each week medical sales expert Mace Horoff and his guests will present medical sales tips and selling techniques for the medical device, pharmaceutical, medical equipment and medical diagnostics industries.
||Selling Multiple Products to Every Customer is Smart Business||Did a customer ever suggest you were "being greedy" when trying to sell additional products and services? Here's why you shouldn't be complacent about expanding your business with customers just because they're already buying a lot from you.||16 7 2015||Free||View In iTunes|
||Get in front of customers by showing up instead of calling for an appointment||Do you spend time calling doctors offices or hospital employees for appointments? How's that working for you? - If it's not going as well as you would like, listen to this week's podcast. Mace shares some important thoughts about getting past the gate...||1 7 2015||Free||View In iTunes|
||Selling Around the GPO Obstacle in Medical Sales||One of the things I'm most commonly asked about is how to deal with GPOs and other corporate contracts when they become an obstacle to the sale. Listen to this episode if you want to learn about the key activities you must focus on if you want to succe...||19 6 2015||Free||View In iTunes|
||How an Intense Sales Focus Solves All Problems in Medical Sales||If you're in medical sales, there are more reasons to develop an intense sales focus besides just making more sales. - Welcome to the world of medical sales. Your world is complicated, competitive, and compromised.||12 6 2015||Free||View In iTunes|
||A Discussion of Things That Affect Medical Sales Performance||This is a relaunch of The Medical Sales Guru Podcast. In this episode, Mace discusses many factors that affect your medical sales performance such as: Why podcasts are valuable to medical sales reps What you need to do to learn the skills and con...||4 6 2015||Free||View In iTunes|
||When the medical sale is low priority for the HCP||You've made the sales call. The doctor or other healthcare provider seems interested. Then they take their time completing the sale. What's up with this and what should you do about it? - It is discussed here on the Medical Sales Guru Podcast!||8 1 2015||Free||View In iTunes|
||The Changing Model for O.R. Medical Sales Reps||I get asked this question often: "Is the model for reps who sell to operating rooms changing?" The answer is yes, as I also wrote about in The Medical Sales Blog. The most important thing that any rep who sells devices to operating rooms can do...||10 9 2014||Free||View In iTunes|
||Why You’re Probably Positioning Your Product Wrong and How to Fix It||I love sitting in the lobby bar the evening before a sales meeting where I'm presenting. I often get to overhear salespeople and their managers talking about the finer points of salesmanship. They often say things such as,||28 8 2014||Free||View In iTunes|
||The truth about closing, follow-up & not wasting your time in medical sales||Have you ever made a sales call that seemed to go great. The doctor or other HCP seemed truly interested and said s/he would be in touch. Then they never call. And when you try to follow up, they block you. The HCP won't return your calls and emails,||5 8 2014||Free||View In iTunes|