784 episodes

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow online course creators and coaches as we delve into things like • sales and marketing optimization, • and systems and processes• funnels and • Facebook ads for seamless scaling!

Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist & Funnel Fixer to 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.

You’ll get weekly insights on Facebook ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.

Hit "Subscribe" and let's gooooo!

The Art of Online Business Kwadwo [QUĀY.jo] Sampany-Kessie

    • Business

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow online course creators and coaches as we delve into things like • sales and marketing optimization, • and systems and processes• funnels and • Facebook ads for seamless scaling!

Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist & Funnel Fixer to 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.

You’ll get weekly insights on Facebook ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.

Hit "Subscribe" and let's gooooo!

    How To Turn ChatGPT Into A Swiss Army Knife

    How To Turn ChatGPT Into A Swiss Army Knife

    In this episode, I team up with AI Marketing Coach John Mendez as he explains 'prompt engineering' i.e.  how to guide ChatGPT using the RACE framework for precise responses that can accomplish what you need in your business. 


    Listen to the ‘before we hit record’ episode with John Mendez.


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Listen to the previous episode with John MendezGet John’s AI Content CourseDM John: https://www.instagram.com/johnmendezofficial/


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram


    John's Links:
    Get John’s AI Content CourseDM John: https://www.instagram.com/johnmendezofficial/


    Timestamps:
    0:00 Mastering ChatGPT for Online Courses
    11:04 Optimizing ChatGPT Usage and Expectations
    17:50 Maximizing Chat GPT for Launch Success
    27:46 Using AI to Improve Course Structure



    Sign up for Rick's AI newsletter!

    • 34 min
    Get to know AI Optimization Coach John Mendez

    Get to know AI Optimization Coach John Mendez

    In this episode of "Before We Hit Record," John Mendez and I have a deep conversation about our journeys toward wealth and personal development. 


    Watch the guest expert episode with John Mendez (releases April 24th): How to Turn ChatGPT into a Swiss Army Knife


    We both come from immigrant backgrounds, and our discussion offers rich insights into how our unique experiences have shaped our paths to success. Tune in to hear about the challenges we've faced, the lessons we've learned, and the triumphs we've achieved on our journey.




    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    DM John: https://www.instagram.com/johnmendezofficial/


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:



    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram


    John’s Links:
    DM John: https://www.instagram.com/johnmendezofficial/


    Timestamps:
    0:00 AI Optimization and Anime Fandom
    10:30 Survivor Contestant Business Owner Story
    16:33 Navigating Cultural Influences and Personal Values
    30:31 Discussion on Time Travel and Regrets
    33:55 College to Real Estate
    42:12 Discovering Purpose Through Entrepreneurial Journey



    Sign up for Rick's AI newsletter!

    • 52 min
    How the Chinese Dish 'Tiger Skin Peppers' Can Help Your Facebook Ads

    How the Chinese Dish 'Tiger Skin Peppers' Can Help Your Facebook Ads

    In this episode, I share a vivid story from my time in China about a spicy dish called hu pi jian jiao, or tiger skin peppers, and how it relates to the importance of testing your ads. Just like I experimented with new dishes with friends, you can test new ad copy and creative in a low-stakes environment. By doing so, you can learn what works and apply those lessons to your launches. 



    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:


    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo




    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramSign up for Rick's AI newsletter!

    • 10 min
    The Best High-ROI Business Activities with Dallas Travers

    The Best High-ROI Business Activities with Dallas Travers

    In today's episode, Dallas Travers and I will be continuing our discussion on unscalable high-ROI activities and the importance of leading with values in your online business. This is part two of our conversation. If you missed part one, you can find it in the show notes below.


    Listen to the ‘before we hit record’ episode with Dallas Travers.


    Dallas shares her journey as a coach, emphasizing the value of belonging, agency, and ambition. You'll also hear about how she navigates tough decisions rooted in her values and the importance of connection with her clients. 




    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Listen to the Coaches On A Mission PodcastVisit Dallas’ website: https://dallastravers.com/



    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram


    Dallas’ Links:
    Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission Podcast


    Timestamps:
    0:00 Values-Driven Coaching and Unscalable Marketing
    20:46 Navigating Values in Tough Decisions



    Sign up for Rick's AI newsletter!

    • 30 min
    Before We Hit Record with Dallas Travers - Sales, Marketing & Business Coach

    Before We Hit Record with Dallas Travers - Sales, Marketing & Business Coach

    In this Before We Hit Record  episode, we are joined by guest Dallas Travers. During our casual conversation, we touch on her career journey, experiences in Portland, and even her husband’s involvement in experimental theater. Tune in to get to know Dallas and hear about her insights on coaching and creating an impact.

    Watch the guest expert episode with Dallas Travers (releases April 17th): The Best High ROI Business Activities.
    Her Ripple Effect System teaches the exact steps to attract paying clients, build your list daily, then scale your business with a course so you never again have to ask, "what should I do today?"


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission Podcast

    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram


    Dallas’ Links:
    Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission Podcast


    Timestamps:
    0:00 Connecting Through Casual Conversations
    8:25 Podcast Host and Experimental Theater
    19:55 Family Dynamics and Belonging
    28:14 Rooting Into Values in Business
    33:52 Exploring Values and Business Strategies



    Sign up for Rick's AI newsletter!

    • 32 min
    Which Kind Of Facebook Ads Campaigns Should You Run?

    Which Kind Of Facebook Ads Campaigns Should You Run?

    Subscribe to The Art of Online Business’s YouTube Channel to see this episode. 
    I dive into the best ad objectives to use in Facebook Ad Manager for optimal results. I emphasize the importance of aligning objectives with your goals, debunking the myth of tricking the algorithm for cheaper traffic. 



    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo
    Book a strategy call to troubleshoot your Facebook ads: https://theartofonlinebusiness.com/call




    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramSign up for Rick's AI newsletter!

    • 15 min

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