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Acoustic Thoughts

Marketing and Digital Transformation for Modern Brands

This book is available for download with iBooks on your Mac or iOS device. Multi-touch books can be read with iBooks on your Mac or iOS device. Books with interactive features may work best on an iOS device. iBooks on your Mac requires OS X 10.9 or later.

Description

Over the past 20 years, digital media has played a bigger and bigger role in marketing communication. But for those twenty years, we’ve treated it as something different than everything else. This book takes on some of the misconceptions and the challenges brands are facing in applying fully integrated, digitally centric marketing to connect with their audience.

What's New in Version 1.3

Minor updates in Table of Contents

Acoustic Thoughts
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  • Free
  • Available on iPad, iPhone, and Mac.
  • Category: Marketing & Sales
  • Published: 08 May 2016
  • Publisher: Acoustic Group Pte. Ltd.
  • Print Length: 98 Pages
  • Language: English
  • Version: 1.3
  • Requirements: To view this book, you must have an iPad with iBooks 2 or later and iOS 5 or later, or an iPhone with iOS 8.4 or later, or a Mac with OS X 10.9 or later.

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