The COIL The COIL

The capital raised and traded on social networks (both online and offline) needn’t be solely about advertising.  We explore how our individual actions can potentially be harnessed and coordinated into truly synergistic collective actions. Dr. Jeremy Pitt’s research into the reinvigoration of Social Capital with the goal of building collective awareness forms the basis of discussion for this episode. 

This episode of the show is dedicated to the latest research in structure and agency and the systems that increasingly support almost every decision we make.  Noted Artificial Intelligence analyst and educator Adrian Bowles joins Fred and Howard in exploring the effects of our growing reliance on decision support tools and how it may shape the future.

An inside look at the workings of The COIL and how the ramblings of one musician and activist created one of the most interesting, and unexpected, sessions.  Please join us for this special edition of The COIL featuring some outstanding moments from our interview with former Squirrel Nut Zipper's front man, Tom Maxwell.

That’s the big question and it was asked by one of our favorite and most popular guests on The COIL, Dr. Katina Michael, Associate Dean of International, University of Wollongong, NSW Australia.  In a bit of a format departure from our typical episode structure, the hosts valiantly attempt to answer the aforementioned “big question” and it quickly evolves into a spirited discussion on techno-spirituality.  Perhaps the discussion didn’t evolve at all – the entire episode was intelligently designed.  The only way to be certain is to listen and judge for your self.

While the importance of social media in branding and marketing is unquestionable, plenty of questions remain as to the effect of social on the more mundane aspects of business, government, and education.  Perhaps it would be better to ask: If social is a daily part of your customers, employees, citizens, or students lives – How can it not be an integral part of all of your strategic planning?
After 5 years of intensive hyperbolic furor the evidence of the importance of social to the business of business remains somewhat elusive.  Noted industry analysts Howard Hecht and Fred McClimans will mow down the walled garden of the social media elite and clearly break down the good, bad, and irrelevant aspects of social as it pertains to business. Fred and Howard are joined by a panel of industry experts to dive deeply into what happens when social is forced to get real and the shortest possible route to get it there.  Among the hard-hitting questions the panel will tackle are:
What is the best way to encourage engagement in a non-branding/non-marketing business social initiative? What, if any, are the linkages between the Collaborative Economy, Social Media, and Enterprise Social? Who are the best people in an organization to spearhead an Enterprise Social program? What is the real value, measured in dollars, of social collaboration?

Is Corporate Social Responsibility actually Responsible?
There is increasing trend towards corporations adopting missions for good in order to bolster their external and internal marketing initiiatives. We examine all aspects of Corporate Social Responsibility with special guest Brian Reich.