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The Dealer Playbook

By Michael Cirillo

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The Dealer Playbook is a podcast for you, today's automotive professional. If you're looking for inspiration and actionable insights into growing your dealership or career in the car business, Michael Cirillo delivers the goods every single week. Each episode brings you a successful individual from in or out of the auto industry who share, from experience the roadmap to their success.

Customer Reviews

The Automotive Podcast You've Been Looking For

Michael and Robert have put together a fantastic podcast for those of us in the automotive retail industry.

If you invest your time in listening to each episode, you'll end up being better and smarter because of it.

I would recomend this podcast to Sales Managers, General Sales Managers, General Managers and basically anyone who has a stake in the operations of a successful dealership - up to and including Dealer Principals.

Content Relevance: A+
Production Quality: A+
Overall Grade: A+

Very Educational!

This is a great podcast to listen to if you desire to learn what it takes to be ultra successful in the auto industry. Great information shared by not only the guests, but the hosts as well. Look forward to listening to more.

Sales Professional

Thank you Robert thank you Michael for having such a well put together podcast. For the professional salesman like myself in the real world we don't have a lot of time so the quicker the better, the more informative the better. When I listen to your podcasts, I feel like I can learn in a concise manner, with detailed information and always fun with lighthearted comedy. I especially enjoyed the podcast with Danny, he's my mentor and I really enjoy working with him. Now I can see things in a different light and I know how to approach him with great ideas. Shhhh! don't tell him I was listening to the podcast it's our secret.
Later – I appreciate all the great ideas and look forward to growing with your podcasts.

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