Por Adzuki Mobile
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AdScan allows you to scan an AdScan enabled advertisement and get additional content such as: watch a video, read more, call the advertiser, find nearest store, buy the product or participate in a competition in just one tab at the screen.
The service is intuitive to use: just point and scan the AdScan enabled content. The application instantly makes the analysis and opens a mobile campaign site composed of interactive and involving experiences.
AdScan allows the user to interact directly with the advertiser and obtain digital content related to their physical print advertisements on the readers' mobile devices without the use of QR codes or any other marker in the advertisement.
AdScan connects print to digital, generating genuine two-way interaction and involvement without removing the user from the printed content.
AdScan is an innovative service created by AdZuki Mobile - The service can make every print ad clickable for the benefit of end users as well as advertisers and publishers.
The application also contains a history of previous scans, so you as a user have directly access to all advertisements you have scanned. The history function therefore secures that that you as long as the campaign is running, have the advertisement right in your hand and can retrieve the information related to the advertisement.
How is this possible?
AdZuki Mobile has substituted the need for QR barcodes in print advertisement. This is achieved by our cloud-based software-as-a-service (SaaS) backend that uses an advanced picture recognition technology to identify an advertisement without using a marker within the advertisement.
We provide corporate customers with a cloud-based software-as-a-service backend developed specifically for creating a link between physical print advertisements and digital content. This solution allows advertisers to present digital content related to their physical print advertisements on the readers' mobile devices.
When an end user scans the advertisement, our cloud-based backend database receives the user's picture, performs a scan within all active campaigns in the database and identifies the reference picture that the corporate customer uploaded when setting up the campaign. The identification is based on advanced algorithms tagging each picture with hundreds of angle-independent designators and descriptors.
For more information please visit www.adzukimobile.com
Novedades de la versión 1.1.1