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Marketing of ethical pharmaceutical (Japan)

By Kohken Printing Co.,Ltd.

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Notice : This e-book application is only Japanese.

Publication : MedicalReview co.,Ltd.
Author : Eiji Maeda
All pages : 162

This e-book helps you to understand about some points of the marketing point of the ethical pharmaceutical.

Point 1 : It explains about marketing of ethical pharmaceutical from a value chain management angle.
Point 2 : It explains about marketing of ethical pharmaceutical along the marketing flow.
Point 3 : It explains about marketing of ethical pharmaceutical through the own chart which is 100 or more.

Chapter 1 : For understanding about marketing of ethical pharmaceutical ... 1
Chapter 2 : The marketing of product project model ... 23
Chapter 3 : The marketing for public relations ... 39
Chapter 4 : Marketing organization (Product manager's role) ... 117
Appendix : The function diagnosis of marketing ... 131
Supplement : About future of pharma industry for medical treatment ... 135

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Marketing of ethical pharmaceutical (Japan)
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  • USD 11.99
  • Category: Medical
  • Updated:
  • Version: 1.1
  • Size: 82.4 MB
  • Language: Japanese
  • Developer:

Compatibility: Requires iOS 4.2 or later. Compatible with iPad.

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