Norwegian electronic-dance group Datarock are known for their dynamic performances, infectious melodies, and visual imagery featuring the bandmembers wearing matching tracks suits. During the latter half of the 2000s, their songs were ubiquitously licensed across major television ads for Apple and Coca-Cola as well as many popular video games. On albums like 2009's Red and 2015's ambitious The Musical, the band's unpredictable dance-punk sound is tightly crafted, often tongue-in-cheek, and filled with energy. Datarock have continued to produce reliably engaging music into the 2020s, returning in 2023 with their fifth album, Media Consumption Pyramid.