10 Songs, 35 Minutes

EDITORS’ NOTES

When the going gets tough, the professionals turn pop. Or at least that’s what the Canadian experimental/electronic pop duo Purity Ring have done on their second album, Another Eternity. Their debut, Shrines, relied on the adventurous forays that Megan James and Corin Roddick pulled off with few expectations upon them; they mostly wrote collaborated on the songs online while in different locales. For Another Eternity, working face to face gave them a palpable give-and-take that ensured tracks like “Begin Again,” “Stranger Than Earth,” and “Bodyache” achieved a human touch beyond electronics without losing the icy textures necessary to create their ethereal vibe.

Mastered for iTunes

EDITORS’ NOTES

When the going gets tough, the professionals turn pop. Or at least that’s what the Canadian experimental/electronic pop duo Purity Ring have done on their second album, Another Eternity. Their debut, Shrines, relied on the adventurous forays that Megan James and Corin Roddick pulled off with few expectations upon them; they mostly wrote collaborated on the songs online while in different locales. For Another Eternity, working face to face gave them a palpable give-and-take that ensured tracks like “Begin Again,” “Stranger Than Earth,” and “Bodyache” achieved a human touch beyond electronics without losing the icy textures necessary to create their ethereal vibe.

Mastered for iTunes
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Ratings and Reviews

4.6 out of 5
527 Ratings
527 Ratings
Imperial Design

Magik to my ears and soul.

The two singles that are out now are electronic mystical eargasms. Although the new tracks are more pop inspired, they still contain the dark and mysterious style that they do so well at, which is a nice transition into a new album. I'm sure they want a more energized audience when performing live, so this change comes at no surprise. Their first album was perfection, and I believe the the second will be no different. Megan and Corin are musical geniuses. Their lyrics are just mind blowing and the beats are so enchanting- it's scary how good they are.

Bradley8172838

Perfection

Like honestly? It's purity ring of course it will be amazing

IllyriaDawn1999

Incredible

I first heard the song "Fineshrine" at the beginning of my freshamn year (two years ago), and I fell in love with Purity Ring. The content they have released from "Another Eternity" ("Push Pull" and "Begin Again") is marvelous. I can not wait to download the whole album March 3rd.

About Purity Ring

The chilly electro-pop project of Corin Roddick and Megan James, Purity Ring began when the two were in Canadian indie rock act Gobble Gobble (which later became Born Gold). While the band was on tour, Roddick and James grew increasingly inspired by the sounds of contemporary R&B and wanted to make music reflecting that. Their first song, "Ungirthed," arrived in January 2011 to critical acclaim, and Purity Ring eventually signed with 4AD Records. Shrines, the duo's debut album, was released in July 2012. The following year, Purity Ring collaborated with Danny Brown on the track "25 Bucks." After touring in support of Shrines, Roddick and James began making new music, this time working together in person in Edmonton instead of collaborating online as they had on their debut. The results were 2015's Another Eternity, a dynamic, streamlined set of songs featuring more revealing lyrics from James and Roddick's hip-hop-inspired production. Remixes of Mew, HEALTH, and Katy Perry tracks followed, and Purity Ring collaborated with the pop star on three songs from her 2017 album Witness. That July, the duo celebrated the fifth anniversary of Shrines' release by issuing the single "Asido" (pronounced "as I do"), which harked back to the body imagery of their debut album. ~ Heather Phares

ORIGIN
Edmonton, Alberta, Canada
FORMED
2010

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