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Album Review

London indie pop trio Flowers formed in the time-honored tradition of bored roommates making music in their living room, inspired equally by the canon of melancholic fuzz pop that came before them and a lack of anything much else to do. If you're listening for them, these insular, housebound beginnings can be heard in Flowers' debut Do What You Want To, It's What You Should Do. The album smacks of newfound possibility, and sounds very much created in a bubble, despite production from veteran producer Bernard Butler. Across the album, Flowers wear their influences on their sleeves, channeling the minimalism of Young Marble Giants on tracks like album-closer "Stuck" as well as the dark, fuzzy wistfulness of noise pop bands like Black Tambourine or Henry's Dress on tunes like "Young" and the bouncy "Lonely." There are even hints of twee pop à la early K Records artists like Beat Happening or Lois in the simplistic chord changes and woozy melodies of "All Over Again." These reference points are offset by vocalist/bassist Rachel Kenedy's ethereal, cloudy vocals. The dreamy otherworldliness of Kenedy's voice transforms even the tunes that border on upbeat scrappiness into lush dream pop. Standout track "Forget the Fall" shows what happens when all of these strange elements come together in one fantastically paced pop tune.

Customer Reviews


If you like 1960s folk and twee pop -- here you go. Beautiful!


There have been a lot of great releases recently and this is one of the best I've heard. Great music.


Formed: 2012 in London, England

Genre: Alternative

Years Active: '10s

London dream pop band Flowers began in 2012 when friends Sam Ayres (guitar), Rachel Kenedy (vocals, bass), and Jordan Hockley (drums) moved in together and began working on dark, fuzzy, reverb-heavy indie pop sounds in the spirit of Black Tambourine, the Swirlies, and Henry's Dress. Mixing feedback and atmosphere-heavy pop with occasional bouts of stark minimalism, the bandmembers soon found themselves playing live around London often, eventually touring Europe with the Pains of Being Pure at Heart...
Full Bio
Do What You Want To, It's What You Should Do, Flowers
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Customer Ratings