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Album Review

A big improvement over his debut, Hustlenomics finds a looser Yung Joc letting more of his personality through. Added to his already proven ability to deliver infectious hooks and convincing swagger, it's a pretty deadly combination and best experienced on the excellent single "Coffee Shop," a playful number that combines hard thugging and coffee culture in ways never thought possible. Almost as good is "BYOB," a robotic and minimal triumph for both Joc and producers the Neptunes, who are also in charge of the very good "Hell Yeah" with Joc's label boss Diddy as guest star. Featuring a cool loop from the Stylistics' "You Make Me Feel Brand New" and Joc holding his own with heavyweights Snoop Dogg and Rick Ross, "Brand New" is definitely a keeper, and both "Bottle Poppin'" and "Chevy Smile" have good-time choruses that stick in the head. The hustlenomics theme of the album and the strange, almost Parliament-Funkadelic character Pak Man both show up repeatedly, making this full-length flow splendidly, even with a couple redundant tracks. Sounding a lot less like T.I. and a lot more like his likable self, Hustlenomics is a step in the right direction for Joc, but more importantly to the listener, it's always entertaining and quite impressive in parts.

Customer Reviews


There is an answer to this problem of "hip-hop is dead." We all know that hip-hop is definitely NOT dead, but it is getting overtaken by crap like this. People say, "This isn't hip-hop!" and it's obviously not, so, here's the solution: Separate 'hip-hop/rap' into 'hip-hop' and 'rap.' All music that includes rapping doesn't have to be the same genre. Rock music and pop music both include singing, and they're different genres, so why do Yung Joc and MIMS have to be with Jedi Mind Tricks and Immortal Technique? SEPARATE HIP-HOP FROM RAP!!!

Yung Joc-Hustlenomics

With his debut, New Joc City reaching gold status, he is back with his sophomore album, Hustlenomics. Hustlenomics: Intro features "Flipper" who is his father talking to him about hustling. The guitar influenced, string production is nice and Joc has a nice start to the album. 3.5/5 Play Your Cards: Cool & Dre produced, their anthem like production is filled with rousing horns during the hook. The vibe is real nice and it is enjoyable, however the synths sound way too similar to T.I.'s "What You Know". 3.5/5 Coffee Shop: Boyz N Da Hood member, Gorilla Zoe assits on the first single produced by Don Vito. The kiddie hook was a success, and Joc is pretty creative to be talking about selling drugs yet keeping it covered with the coffee shop theme. 4/5 Bottle Poppin: Gorilla Zoe adds a catchy hook, the production was only decent, and Joc's slow memorizing like flow wasn't bad. 3/5 Hell Yeah: The Neptunes production is good, as Joc's catchy "Hell yeah" is nicely done. Diddy adds a verse. 3.5/5 Cut Throat: DJ Quik's gloomy and hood lurking feel is nice as the simple hook is fitting. Jim Jones doesn't really help, but The Game's appearance is welcomed. Nice track here. 3.5/5 I'm A G: Bun B & Young Dro assist for a southern gathering of G's. Catchy hook of "a,b,c,d,e,f, G!" 3.5/5 BYOB: "Bring your own b**** to the party" is the hook as The Neptunes create an awkward robotic production. Since it is so unusual, it works, Joc's flow is robot like too. 3.5/5 Pak Man: Joc uses a kiddie voice in this, and I wasn't feelin it. Production was smooth but wasn't feeling this track. 2.5/5 Getting To Da Money: Mark Carlito drops a solid voice, as Gorilla Zoe's hook is catchy. Nice production. 3/5 Brand New: Snoop & Rick Ross join as Dee Jay Dana's production samples The Stylistics "You Make Me Feel Brand New". Great breezy track here. 4/5 Living The Life: New girl group, Southern Girl makes a decent hook as this relaxing track is decent. Similar to "Brand New", but not as well done. 2.5/5 Momma: Jazze's production was decent, a nice dedication to mamas. Although I prefer Obie Trice's "Mama" off Second Rounds On Me. 3/5 Chevy Smile: Jazze's production is good and the feel good hook works well. This is enjoyable, as Trick brings his dirty south yet MIA feel to it. 3.5/5 Hustlenomics: Hard hitting production, decent ender. 3/5 Block Boy: High energized synths and production create a decent bonus. 3/5 Joc's ever catchy and infectious hooks are there on most tracks. This album is a big improvement and big step towards the right direction, as he is a lot looser and this makes a statement of his identity. Sounding a lot less like Young Jeezy and T.I., he brings an album that flows well with club bangers and feel good tracks. There are a few street tracks, but a lot less compared to the lackluster ones on New Joc City. "BYOB"'s odd production works well, as "Hell Yeah" and "Bottle Poppin" are club bangers. "Brand New" and "Chevy Smile" are great feel good tracks, as "Coffee Shop" is the feel good first single that is creative. "Play Your Cards" is enjoyable, however is too similar to T.I.'s "What You Know". "Pak Man" is a skipper, "Living The Life" was too predictable. Overall it is a solid album and shows much more identity and growth for Joc. Rating 7.5 out of 10


All of these songs are all the same, there is no originallity to his music, don't waste your money.


Born: September 20, 1980 in Atlanta, GA

Genre: Hip-Hop/Rap

Years Active: '00s, '10s

Rapper Yung Joc (born Jasiel Robinson) learned about running his own business from his father, who owned a hair-care products company. It was also his father who gave a teenage Yung Joc his first break, writing a jingle for the Revlon company. Joc decided right then that the hip-hop business was for him, but he needed time to find his own style. Watching the various hip-hop crews that grew out of his native Atlanta, Yung Joc didn't feel a kinship to any movement until the hard-edged T.I. came on...
Full Bio
Hustlenomics, Yung Joc
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