9 Songs, 43 Minutes

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Customer Reviews

5 out of 5

185 Ratings

Album of the year

Gustavo Sousa,

Iamamiwhoami music not only brings personal meanings to their videos and songs, but invite ourselves into a journey where we connect ideas and let music and imagery speak to us: that is the amazingness of their work. Their anonimity contributes a lot to that, making me believe that they are true artists in its pure form. Not only Jonna, but the whole team: the producers, video directors, etc made what turned 9 incredible and distinct songs and videos which may even represent Jonna Lee's folk and musical death and sink into a brand new world (evolution) into a great piece of work. Each track of this album resembles a different style that comes from trip hop, dream pop, experimental and ambient to a dancey 80's groove, which make me undecided even in writing a concrete review for this. All I can say is that Kin is definitely the album of the year, and iamamiwhoami team deserve my all: and I can fortunately say they can keep releasing more and more material to us as long as they evolve.

Really cool album


Originally released as a series of individual downloads, this is probably Jonna Lee's best effort yet. "Goods," "Kill," "Play" and "Sever" are standouts but really it's solid start-to-finish. Great to hear a different take on the alt-electronic style... very modern sounding.

About iamamiwhoami

The multimedia electronic music project iamamiwhoami emerged in 2009, piquing the interest of the Internet with a series of viral videos that introduced the artist's music while obscuring the female singer's identity. In December 2009, the project's first two videos were sent to music journalists and blogs via an anonymous e-mail address, with more clues and clips appearing on outlets such as MTV and the project's own YouTube channel. Guesses about the mysterious artist's identity included Björk, Goldfrapp, and the Knife, acts whose music was very much in keeping with iamamiwhoami's approach, to wider-ranging speculation that it was the work of Trent Reznor or Christina Aguilera. In June 2010, iamamiwhoami released a video that revealed the project was the brainchild of Swedish singer/songwriter Jonna Lee (who had been previously guessed by her fans, but her management team at the time had denied her involvement) and co-producer Claes Björklund. That November, iamamiwhoami performed a webcast concert. The following year, iamamiwhoami won the first Swedish Grammi for Innovator of the Year and was also nominated for MTV O Music Awards in the Innovative Artist and Best Web-Born Artist categories, losing to Lady Gaga and Kina Grannis, respectively. Iamamiwhoami released two new songs, "john" and "clump," that spring and summer, and held their first live show in August 2011 at Gothenburg, Sweden's Way Out West Festival in August. Early in 2012, iamamiwhoami's YouTube channel teased the digital release of the debut album Kin that June; several singles, including Drops and Good Worker, were released in anticipation of the album. Kin's physical release arrived that September. Bounty, which collected iamamiwhoami's early songs, arrived in June of 2013. Late in 2014, Lee and Björklund returned with Blue, another audiovisual collection that reflected a lighter, brighter sound than their previous output. ~ Heather Phares

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