Badger Maps is the #1 sales mapping and routing tool for reps out in the field.

Badger is a multi stop route planner that helps you and your team sell more. Get set up in minutes and plan out your sales routes ahead of time. Never miss an opportunity to upsell and cross-sell. As a sales road warrior, you’ll have all your customers and leads in the palm of your hands.

Add Badger to your sales strategy to organize all your leads and customers in the field by key metrics. Create optimized routes with Badger to meet more of the right customers/highest potential customers.

Here’s What Badger Users Are Saying:
"The Badger Map is like a Google Map on steroids that's connected to our CRM."
-Steve Higgins, VP of North American Sales, Kerr Dental

"We cut onboarding time in half for new field sales reps - Going from 12 to 6 months to get them to full productivity in their territory."
-Kellie Glenister, Director of Sales Operations, L'Oreal

Get the Fastest Routes
- Optimize routes with multiple destinations to drive fewer miles
- Connect routes to your favorite navigation apps, like Waze, Google Maps, or Apple Maps
- Quickly select your accounts for the day and create routes with one swipe
- Plan sales routes in advance so you can focus on selling

Always Know Where Your Customers & Prospects Are
- Easily upload your customer list as a spreadsheet/excel file
- Immediately visualize your customers and prospects on an interactive map
- See your customers in different colors based on sales numbers and more
- Tap and hold the map to create an account anywhere on-the-go

Access All Your Customer Details on the Road
- Carry all your customer details in your pocket
- Use Badger on any device: PC/Mac/iOS/Android
- Mobilize your CRM with Badger and update it through your iPhone or iPad

Capture Data From the Field Automatically
- Send data back to your CRM from Badger automatically
- Create check-ins to record your customer meetings and add to your interaction history
- Receive automatic weekly reports of your key sales insights

Find Leads On-the-Go
- Find nearby leads based on location, industry keyword, or company name
- Fill in gaps in your schedule while you’re in the field if there are any last minute changes - never miss an opportunity

We're the best alternative to MapPoint and Streets and Trips for sales reps on the road.

See why sales reps love Badger! Boost visits and increase sales productivity. Try out Badger for free now!

What's New

Version 2.2.1

- Email yourself stats for your routes
- Better location entering
- Also squashed some bugs and made some minor but nice little enhancements

Customer Reviews

4.5 out of 5

36 Ratings

36 Ratings

Badger hits the mark

B Nashville

This app does half of the thinking for me and keeps me organized when I’m worried about a hundred other things I have to do. Since using Badger my sales have gone up because I have time to see more clients everyday, and reduce the time spent on planning routes and prospecting. Definitely a great app if you’re looking to work more efficiently in the field, I recommend for anyone in outside sales.

Was decent. Now Horrible.


I use this with my personal and work phone and a day doesnt go by where I'm not frustrated with the app. It constantly freezes on me and force closes 1/2 the time I create a new location. The idea is great, but I really wish I could just use this app seamlessly.

Edit: 5-8 minutes just to input simple data and a paragraph describing the meet. Shouldn’t take that long when it took me 1-2 minutes before. Most of the time I’m watching and waiting for the app to load or unfreeze. Can’t wait until my company has their own app.

Great routing app!


I switched to this app from Google Maps because it can rearrange stops for better efficiency. I use it when I visit leads and it saves me a lot of time. I highly recommend Badger for route optimization!!

I also like that it integrated with my calendar. I still use Google for my schedule, so that’s convenient.


Badger Maps, Inc.
28.2 MB
Requires iOS 7.0 or later. Compatible with iPhone, iPad, and iPod touch.
Age Rating
Rated 4+
© 2017 Badger Maps, Inc.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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