Be all you can be - fashionista! Challenge your fashion sense and run your own fashion house. Make all the important decisions regarding design, tailoring, marketing and sell your creations to high-end customers. Become a fabulous fashionista and create true fashion!

- Create fabulous fashion
- Manage a boutique
- Work it in the photo studio
- Design a collection
- Check out friends' fashion
- Vote for the top designer

Be all you can be - fashionista!

Fashion Inc. is brought to you by Stardoll, the world’s largest online community for girls who love fashion, making friends, shopping, decorating and being creative! Start by making your own MeDoll, go shopping, dress up, decorate your suite, socialize with new friends and express yourself creatively however you want to - because it's all about you!

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This game is free to play but some items in the game require payment. Third party ads may appear in the game.

What's New

Version 1.3.5

Crash Fix

Ratings and Reviews

3.8 out of 5

347 Ratings

347 Ratings

So Obsessed! But please make another update!


I am so obsessed with this game! It is really fun and let's you be creative by designing your own fashions, selling them in your shop, and entering your complete outfits in competitions. (I mean what teenage girl doesn't love that? 😂😝) It would be awesome if they had more clothing style options, especially athletic wear, swimsuits, and tops. Because right the choices are somewhat limited. It would also be nice if they had more colors and patterns. I think other people are having this problem too, but my game will sometimes try to connect and then say "unable to connect". It usually fixes the problem if I shut off my phone and turn it back on again, but it is kind of annoying. Otherwise awesome game! If you are considering whether or not to get the app, get it! It is so worth it! 😁

Too cute...but

Miss Purty

I truly enjoy this game. The only problem, complaint that I have is with the competition winners. I've believe the fashions chosen as winners do not even compare to some of the fashions I've seen, including my own :). I've created some beautiful pieces but have seen minimal rewards. The 2 silver ribbon winners, although nice, I feel were simple in comparison to some of the others I've done. I guess I do not understand how they're rated & what it takes to get the gold! I'm up over $10m & has appeared to be maxed out at level 41...?


Desperate simmer

So I am literally obsessed no joke best stardoll game ever I think there should be easier ways to make money because sometimes you don't have enough money to campaign or tailor cloths so your stuck (being broke) but otherwise couldn't ask for more accept for being able to name your store but I highly recommend this game to anyone seriously my cousin And I can't stop playing


Stardoll AB
77.5 MB
Requires iOS 4.3 or later. Compatible with iPhone, iPad, and iPod touch.
English, Danish, Dutch, French, German, Greek, Italian, Japanese, Korean, Polish, Portuguese, Russian, Simplified Chinese, Spanish, Swedish, Traditional Chinese, Turkish
Age Rating
Rated 4+
Fashion Inc.™ and © 2012 Fashion Inc. a trademark of Stardoll AB. All rights reserved.
In-App Purchases
  1. 16000 Design Bucks $0.99
  2. 16 Diamonds $1.99
  3. 36000 Design Bucks $1.99


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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