iPhone Screenshots


Face anything with Honest Beauty makeup and skincare.

Honest Beauty was made to let you do you. Working with professional makeup artists, cosmetic scientists and beauty experts, Founder Jessica Alba has created a comprehensive line of skincare and makeup that’s as effective as it is safe. Let’s be honest: for a fresh, radiant look and a high-impact, flawless finish, seeing is truly believing.

With the Honest Beauty app, the latest technology meets the ultimate beauty experience. See for yourself:

- Shop the latest skincare and makeup must-haves.
- Can’t live without that gorgeous-looking glow? Bundle and save more with your faves delivered when you want. (And enjoy FREE shipping - it’s a beautiful thing.)

What's New

Version 1.9.9

We are relaunching Honest Beauty and with that you will see new products, new images, and all new packaging!

Ratings and Reviews

4.8 out of 5

213 Ratings

213 Ratings

Editors’ Choice

Honest Beauty has serious star backing in Jessica Alba, but this alluring app stands on its own credentials. An intuitive interface makes it easy to navigate makeup tutorials by Alba or purchase recommended skincare products. (Impressively, bundling products will save you some serious money.) But our favorite feature has to be the augmented reality: you can scan your face and then “try on” tons of makeup combinations.


J. ED ❤️

I'm a natural look kind of girl. PLUS! I'm in the military so I need quick stuff that makes it look like time was put into every step. I'm VERY PICKY with products! This stuff...is godsend. I'm serious. The texture, how it sits, how long it lasts...all of that is important. Being a member is beneficial for the simple fact of saving $$. I purchase and fill my bundle monthly to avoid having to purchase in store (Target) for the same price plus tax. It's great that Target has the products in stores for the simple
need of checking the items out physically. Items I am frequent to buy are:
2. MARSALA LIP (holy moly this color is the sh** AND it moistures!)
3. Honey Kiss LIP (beautiful natural look)
4. LUMINIZING POWDER (OMG, finally, something that glows, is suttle yet noticeable)
5. MAGIC BALM (used on lips, cheeks and eyelids)

1. Cream Foundation **haven't tried
2. CONTOUR KIT **haven't tried
3. EVERYTHING PRIMER (can't get enough)

I have oily skin but I'm stuck in the Arizona heat, this stuff is heaven for me. NO BREAK OUTS, ALL NATURAL! Ohhh let me tell you, super pleased. I haven been so excited to use this stuff and now I'm sure to be a life long customer as long as they keep the line. Thanks Jessica Alba and your team! You rock!

Love App & Make Up/Skin Care/Hair Care


I tried Honest Beauty on a promotion that got me free stuff that I truly intended to cancel after the first month. After receiving the products and downloading the impressive (and so far) fail safe app with its ability to shop, review, get advice that never has crashed once (yet) I am pretty much sold on the kook aid Jessica Alba is selling in Honest Beauty Products. The products are high quality. The presentation from packaging to store to the app is high end and throughout from a marketing sell point. You won't be disappointed.


The Honest Company
111.6 MB
Requires iOS 9.0 or later. Compatible with iPhone, iPad, and iPod touch.
Age Rating
Rated 4+
© 2018 The Honest Company, Inc. All rights reserved.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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