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By Xsense Solutions Importacao e Exportacao de Software Ltda. ME

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SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It's very useful tool & technique recommended by PMBOK®.

This app can't be easier to create a SWOT matrix. Take a look of main features of app:
- Organize your SWOT matrices in folders. (Including move records between folders).
- Send SWOT matrix by e-mail.
- Each item can contain more than one line.
- Each row is height-resizable according contents.
- Customize skin of app. (Including a special skin for night reading).
- Uses whole screen (avoid scrolling).
- Reorder items just dragging without need to enter in edit mode.
- and more...

Talking a little bit more about SWOT:

It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective.

▪Strengths: characteristics of the business or team that give it an advantage over others in the industry.
▪Weaknesses: are characteristics that place the firm at a disadvantage relative to others.
▪Opportunities: external chances to make greater sales or profits in the environment.
▪Threats: external elements in the environment that could cause trouble for the business.


Análise SWOT é um método de planejamento estratégico usado para avaliar os pontos fortes, pontos fracos, oportunidades e ameças envolvidos em um projeto ou empreendimento. Trata-se de uma ferramenta/Técnica recomendada pelo PMBOK®.

Este app não poderia ser mais simples para criar uma matriz SWOT. Veja os principais recursos:
- Organize suas matrizes SWOTs em pastas (podendo inclusice move registros entre subpastas).
- Envio a matrix SWOT por e-mail.
- Cada item pode conter mais de uma linha.
- Cada linha tem a altura auto-ajustável de acordo com o conteúdo.
- Personalize a aparência do app (incluindo skin para leitura noturna).
- Permite o uso de toda a tela (evitando rolagem).
- Reordenação de itens simplesmente arrastando e soltando (sem necessitar entrar em modo de edição).
- e mais...

Falando um pouco mais sobre SWOT:

Ele envolve especificar um objetivo de um empreendimento ou projeto, identificando fatores internos e externos que são favoráveis ou contrários ao alcance deste objetivo

▪Pontos Fortes: Características que dão vantagem sobre outros.
▪Pontos Fracos: Características que demonstram desvantagens em relação a outros.
▪Oportunidades: Chances externas que influenciam o aumento de vendas, lucro ou outro fator benéfico.
▪Ameaças: Elementos externos ao ambiente que podem causar problemas nos negócios ou para atingir os objetivos.

What's New in Version 1.1

- Spelling fixes.
- Fixed bug when no email account was set on iPad.

iPad Screenshots

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Customer Reviews

Ok could be better

This app has not been updated in years. There is no output of the final chart. You can only email the bullet points as a list. Not sure it's worth the third star but there is little else to chose from in the App Store.

View In iTunes
  • $2.99
  • Category: Productivity
  • Updated:
  • Version: 1.1
  • Size: 5.4 MB
  • Languages: English, Portuguese
  • Seller:

Compatibility: Requires iOS 3.2 or later. Compatible with iPad.

Customer Ratings

We have not received enough ratings to display an average for the current version of this application.
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