Lose It! – Calorie Counter
This app is only available on the App Store for iOS devices.
Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. It’s simple: You use it, you lose it.
Now featuring embodyDNA: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device!
WHAT PEOPLE ARE SAYING
“Helped me lose 20 pounds and be accountable for my food intake and exercise. Highly recommend.”
“Amazing! This app is brilliant for weight loss and logging food. I'm able to scan all barcodes which makes it so easy.”
“Honestly, I never realized how easy it was to motivate myself... Feels good to feel good, man.”
SHOW ME THE NUMBERS
60 million: pounds Lose It! members have lost (and counting). We’ve got this DOWN.
10 million: items in our searchable, comprehensive, international food and exercise database
30 million: journeys started by downloading Lose It!
74.7%: percentage of people that achieved clinically significant weight loss using Lose It! (NIH study, 2016)
3 days: average number of days members track to see a weight loss
25+: macronutrient and health goals to choose from
HOW IT WORKS
Lose It! uses the proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate the daily calorie budget best for you. Next, just track your food, weight, and activity and get ready to rock your goals! There’s no easier app-based weight loss program.
COOL LOSE IT! FEATURES
Search our database or use our Barcode Scanner to easily scan in foods you’ve eaten.
Log food by simply taking a photo! Snap It is a feature within Lose It! that makes food tracking as easy as taking a picture. Your dreams, answered (Snap It, 2016 CES Innovation Award Winner).
Track more than just calories with macronutrient, water, health, and body measurement goals.
Connect trackers, apps, & devices like Fitbit trackers, Misfit trackers, Fitbit scales, Withings scales, Healthkit, and more.
Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation!
How big is a serving of cheese? Get guidance using our Serving Size Guide, designed to help estimate portions and create a more mindful eating experience.
Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices.
Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?).
Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress.
MORE TO LOVE ABOUT LOSE IT!
Little team, BIG impact. We’re a small team of about 20 people, working hard every day to help you succeed.
It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight.
Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on all iOS devices, including Apple Watch.
Download Lose It! today, and you’ll see how easy it is to get started!
Lose It! basic is free, but you can upgrade to Premium for $39.99 / year to unlock awesome additional features.
Your credit card will be charged through your iTunes account when you confirm your purchase. Subscription renews automatically at the same price, unless cancelled at least 24 hours before the end of the subscription term. You can manage subscriptions in Account Settings in iTunes after purchase. Refunds will not be provided for any unused portion of the subscription term.
Read our Terms of Service at https://www.loseit.com/terms/.
What's New in Version 9.1.14
How is it fair that one can eat salads all week and lose half a pound, then eat fries one night and gain 2? Asking for a friend.
Here’s what we’re dishin’ out in this release:
* Fixed crash in water intake goal
* Fixed a rare crash when using exercises with rep info & another when logging a food
* Fixed text colors & navigation elements in certain themes
* Fixed animation when selecting an exercise from My Exercises
Remember, blips happen. Keep tracking!
The best app ever!!!
So I’ve been using this app since right before I became pregnant 7 years ago! Haha! Perfect time to log my food then. My weight has been a roller coaster of a ride after that but I never wavered from using this app. All these years it’s helped me to catch myself and remain consistent! It’s grown with my needs and customer service is spot on. This is my favorite and most used app on here and I love it! Thank you! ❤️❤️❤️
2010 Review... I've been looking for an app just like this!!! I love it!!!! I just took before pics,went running, and made a healthy lunch!! I logged it, and it's soooo simple! The only thing I would like to do is when I add new food( Gardenburger Brand is not listed) I would like to be able to add fat, carbs, and protein. That is it. I'm very excited bout this, and it's FREE! Thank you!!!!
Love losing it!
Down 11-1/2 lbs in 16 weeks of recording every meal and snack. Easy to do with your saved foods and meals. Watching daily nutrients is awesome. I can make choices based on what I need to balance by fats, carbs, and protein. Watching calories turned out to mean when I thought I was "dieting" and eating healthy, it actually turned out to be unhealthy as my calories per day were way too low--well under 1200/day. Now I am eating balanced nutrients and eating a proper amount to lose and not store weight. Worth every second of recording.
Best App Ever!
Lose It is my best friend. I have always had trouble when it came to losing a few pounds because I have never been more than 20 pounds over weight. Those pounds stuck like glue because I could get them off but NEVER keep them off. I was on a “dieting yo-yo.”
This app is keeping me on track. It’s is easy, convenient and working. I have never seen anything like it. I worked for a famous event weight loss program that still advertises on TV. In my opinion, “Lose It” is superior.
- Category: Health & Fitness
- Updated: Dec 08, 2017
- Version: 9.1.14
- Size: 128 MB
- Apple Watch: Yes
- Languages: English, Arabic, Burmese, Cambodian, Chinese, Danish, Dutch, Estonian, Filipino, Finnish, French, German, Hebrew, Hindi, Indonesian, Italian, Japanese, Korean, Laotian, Malay, Norwegian Bokmål, Polish, Portuguese, Russian, Simplified Chinese, Spanish, Swedish, Thai, Traditional Chinese, Vietnamese
- Seller: FitNow, Inc.
- © FitNow, Inc.
Compatibility: Requires iOS 8.0 or later. Compatible with iPhone, iPad, and iPod touch.
Top In-App Purchases
- Lose It! Premium$39.99
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- Lose It! Premium Features$39.99
- Lose It! Premium Features$39.99